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Final presentation in Entrepreneurial Spirit
Final presentation in Entrepreneurial Spirit
Final presentation in Entrepreneurial Spirit
Brand Vision 
To create an ever evolving fashionable 
product with an unbelievable fit that 
empowers everyone to be confident. 
We are the path makers who believe in 
inspiring the spirit of generosity. We 
will make a difference in the world.
 Started in 1999 in Litchfield, MN 
 Started with shirts at major events 
 Took mainstream looks and blended with 
western 
 First wholesale market in 2004 and 
landed 18 stores 
 2013 was in over 1,700 stores 
 2008 began designing jeans 
 2011 launched a mens line
 Fashion Merchandising and Design 
 Managed clothing stores 
 Strong support from family 
 Lives the lifestyle 
 Inspired by people 
 Lives by her motto
Even though youve been 
bucked, kicked, bit & 
stompedNEVER GIVE UP!
Final presentation in Entrepreneurial Spirit

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Final presentation in Entrepreneurial Spirit

  • 4. Brand Vision To create an ever evolving fashionable product with an unbelievable fit that empowers everyone to be confident. We are the path makers who believe in inspiring the spirit of generosity. We will make a difference in the world.
  • 5. Started in 1999 in Litchfield, MN Started with shirts at major events Took mainstream looks and blended with western First wholesale market in 2004 and landed 18 stores 2013 was in over 1,700 stores 2008 began designing jeans 2011 launched a mens line
  • 6. Fashion Merchandising and Design Managed clothing stores Strong support from family Lives the lifestyle Inspired by people Lives by her motto
  • 7. Even though youve been bucked, kicked, bit & stompedNEVER GIVE UP!