My passion is creating strategic, concept-driven and above all effective communication solutions that help connect brands and consumers. Interruptive and intrusive advertising is not my style: I design engaging stories in a way that respects both the values of the brand and the integrity of the consumer, through a commitment to meaningful content.
In 1993 I co-founded Boomerang Unlimited, which quickly developed a name as one of the most innovative communication and media agencies in the Netherlands. From 鈥渢hree guys with an idea鈥�, Boomerang grew to an international agency with offices in nine countries in just a few years. Its unique business model exploited location-based media t...
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