As a child I drew houses, ideal cities. I imagined the lives of their inhabitants, I staged their personas through their stories, I reshaped the plans to the rhythm of their user needs.
To go from the abstract to the real, I studied architecture. I learned to observe people and their behaviors, humans and their uses.
Drawing a user experience means understanding the needs, expectations and dreams to achieve them.
An architecture must be beautiful, create an emotion, it must above all be designed to meet the needs of users, on a daily basis and in time.
Based on this expertise in design and 30 years of experience, I founded HxLab to help entrepreneurs transform their businesses.
We鈥檝e updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data.
You can read the details below. By accepting, you agree to the updated privacy policy.
