The document discusses focusing efforts on desirable, viable and feasible opportunities. It emphasizes that determining what to focus on is key, and making trade-offs tangible. The document also mentions evaluating opportunities for a potential conference and reviewing qualifying criteria and use case fits with customers who express interest.
17. Evaluate candidacy for
Dreamforce - Are they one of the
20-30 POCs? (Thunder GTM)
Sales leadership review with AVP
and/or SVP (Thunder GTM)
POC with mocked up data
Demo of their use case
Customer expresses
interest
AE reviews qualifying
criteria
DSLR
BizDev on IoT reviews
with account team
Set up meeting with
customer
Standard deck
Standard demo
Confirm:
Executive sponsorship
Budget
Use-case fit
Review use case fit
with Thunder GTM
Second call
Combined
architecture diagram
Documentation of
intended use cases
CFL checkins