Have over 10 years of experience in public relations, marketing and communications, social media, event management and brand activation in a diverse range of industries.
I have been associated with Etihad Airways, Starwood Hotels & Resort and Zindagi Trust in the past and have led initiatives like ArtFest 2001-3, Bryan Adam's concert in Karachi (2006) and Fashion Pakistan Week 2012-13 from the front during my career.
Currently spearheading, Walnut, which aims at help products and brands in Pakistan grow through providing an outsourced marketing department capable of making a difference to their businesses.
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