鈥� Collaborates with 15 internal departments to create integrated communication strategies, including comprehensive messaging and positioning, to ensure brand consistency and use of the most effective marketing tools/vehicles.
鈥� Manages marketing projects with emphasis on engagement, targeting, consistency, quality, and adherence to deadlines and budgets.
鈥� Identifies communication opportunities to increase customer engagement, and new targets to expand program/product reach.
鈥� Drives and manages digital strategies and services that enhance member value.
鈥� Directs the trade show/event marketing team and executes communication strategies using mail, email, web, mobile, video, soc...
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