Management professional with experience in Market Research and execution involving both qualitative and quantitative market research methods.Projects include: Product / Concept Testing, Brand Testing/ Positioning, Customer Analysis, Market Opportunities Assessment, Market share and tracking studies, Value Chain Analysis, Segmentation Analysis, Industry Best Practice / Benchmarking studies.Assessment of Marketing Opportunities and Target Markets.Experience of doing both Primary and Secondary Market Research.Well acquainted with secondary search sites like Bloomberg, Jigsaw, Zoom Info, One Source, Linked-in, Lead411, Manta, Goliath, Hoovers, Reuters, Kelly Search and etc.Proficient in doin...
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