Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Director, Global Marketing and Corporate Communications
Industry
Electronics / Computer Hardware
About
Responsible for building a model for integrated campaign planning at Cisco, based on the Ogilvy Fusion process, to bring the combined experience, reach and skills of the entire Global Marketing and Corporate Communications team into integrated campaign plans.
Lead collaborative senior-level teams focused on overall global strategy and execution of campaigns.
Develop and orchestrate a coordinated One Voice marketing and communications campaign strategy, messaging and activities across the global marketing organization for greater business impact.
Responsible for $20M + annual budget.
Build structure, process and continued innovation for campaign planning a...
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