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Baltimore, Maryland Area, MD United States

Vice President, Social Media

I provide strategic direction for all aspects of the firm’s social media initiatives including: managing overall execution of social marketing, content and business strategy, daily operations, vendor and agency relationships, internal team collaboration, technology partnerships, metrics and program analysis and management of our paid social strategies. I manage matrixed, cross-functional teams to deliver on customer experiences – leading strategic planning of content development, content curation, paid support and timely response management. Five months after our launch, we were recognized as one of 2012’s top 5 Facebook pages in financial services by Kasina and received an A- ...