Experienced & Constantly Curious Market Research Project Manager
Industry
Advertising / Marketing / PR
About
My passion is to really understand what makes people act, think and feel the way they do. I have over 10 years experience of market research and driving consumer insight projects to create stronger and more profitable market and marketing strategies and tactics.
I focus on results and actionable insights and have good communication skills with the ability to adjust the presentation and messages according to the current audience (from more tactical departments to C-level). Market segmentation, brand positioning, product development, CRM, ad development and evaluaction are all well known areas to me.
I have also used my project and people management skills to improve e.g. internal commun...
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