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Toronto, Canada Area, Ontario Canada

Marketing Executive, Professor, Consultant, Author and Speaker

Advertising / Marketing / PR

I am an experienced Marketing executive with a deep interest in how startups and agencies break the standard "build first, hire marketing when we're struggling"​ mindset. Finding the right target, creating the multi-year strategy, building that perfect message, and executing on rapid growth are what truly excite me and the teams I love to lead. In my past life, I was a serial entrepreneur in the digital space: I started the first social media consulting company, wrote the first social media marketing book and started the first social media publishing company in Canada. I've held a series of executive positions (VP, CMO, CEO) at various startups, agencies and global brands. I firmly be...