Experienced executive in marketing in building and construction industry in Indonesia, particularly in the steel and concrete industry.
Understands the dynamics of market and channels particularly in a long value chain business like steel. Ability to develop the right strategy and tactic for each value chain.
During her career, she has built and implemented B2C marketing approach instead of B2B.
She also succesfully introduce and penetrate Indonesian market with new steel products and solutions, supporting the surge of revenue and profit.
Strongly connected with building construction players, related associations and government.
We鈥檝e updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data.
You can read the details below. By accepting, you agree to the updated privacy policy.
