Personal Information
Organization / Workplace
Saudi Arabia Saudi Arabia
Occupation
Marketing | Communications
Industry
Advertising / Marketing / PR
About
- An accomplished and result-driven Brand Building professional with experience in multiple categories across South Asia and MENA regions.
- Leadership in defining Brand Vision, Strategy & Positioning.
- Market analysis through consumer insights and market research to gain understanding of consumer and competitive environment for the category.
- Development and implementation of brand plans and consumer engagement activities to achieve brand/category objectives.
- SBU management with P&L responsibilities.
Core Competencies:
• Strategic Brand Management
• Brand Re-Engineering
• Glocalizing International Brands
• Brand Architecture
• Market Segmentation
• Category Management
• Inte...
Contact Details