Educator / Market Researcher / Consultant with broad experience in strategic marketing planning for international and domestic for profit and nonprofit corporations. Direct experience with leading corporate training programs, educational forums and intercultural virtual teams. Additional research interests include benchmark studies, B2B relationship management studies, and performance metrics. Have worked with MNC companies interested in the US, China and India markets. Doctorate in Marketing; minor in Statistics.
Specialties: Strategic Marketing; Strategic Marketing Planning; Statistical Modeling; Performance Metrics; Customer Satisfaction / Loyalty Studies; Relationship Management; ...
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