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Building Outstanding Customer Relationships
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Next best action marketing is a tactic that has been around for a while, but few marketers have been able to fully take part in this powerful marketing strategy especially in financial services, where customer data is abundant but hard to act on for marketing use. Its a concept that the whole organization needs to align on because it impacts the entire customer experience. With next best action marketing, each customer becomes a segment of one versus a segment of many, improving marketing action precision and relevancy.
To implement next best action marketing, you need to have the right technology in place. It should be able to give you a complete understanding of each and every customer, and also be able to decide on and recommend the right actions to take, at the right time, based on the complete and actionable view of each individual customer.
James Taylor, CEO of Decision Management Solutions, and Steven Noels, CTO and Co-Founder of NGDATA, delve into next best action marketing, how you can use it to empower the customer experience, and the right technologies to get you there.
Key takeaways include:
Key concepts of next best action marketing
The importance of understanding your customers in an omni-channel environment
How to get your organization aligned around the strategy
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Go From Traditional Campaigns to More Relevant Customer Interactions
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Most organizations that run predictive analytical models are struggling to convert their insights into actions, deterring them from creating significant impact on the business. Their marketing departments implement traditional campaign-based programs relying on only a limited understanding of their customers. They dont know every data point that makes up their customers on an individual level from behavioral to contextual information causing a lack of relevancy and personalization.
Its time to disrupt the ineffective tactics of business actions and customer engagements existing far away from data and the insights they generate. Register for our webinar to learn how to get more out of your marketing to deliver highly relevant customer experiences and interactions by using your customer data in the most impactful ways. Make sure your messages hit the right person, at the right time, and through the right channel a completely customer-centric approach.It's Time to Master Customer Centricity
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Your company has plenty of data, and you probably have no shortage of pretty graphs depicting insights. And your marketing department probably has the execution tools that you need to connect with your customers. However, there is a missing piece the true, updated, consistent, ongoing understanding of each and every customer. You need to bridge the gap between your data insights and your marketing execution. And it all comes down to understanding your Customers DNA.
Customer DNA, on the surface, appears to be a simple, common-sense idea. But, theres a lot that goes on behind the scenes that customer-facing organizations need to think about if they are to truly become customer-focused.
50-Marco Casirati-Nord Stream Pre-Commissioning
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This document discusses the pre-commissioning of the Nord Stream gas pipelines running from Russia to Germany through the Baltic Sea. It describes the key challenges of pre-commissioning the world's longest offshore gas pipelines, which included the pipeline size, geographic location in the environmentally sensitive Baltic Sea, and strict noise restrictions. The document outlines the pre-commissioning concept and execution, including the use of specialized equipment spreads for flooding, cleaning, gauging, pressure testing, dewatering, drying, and nitrogen injection. It provides timelines for engineering, procurement, and field operations and highlights lessons learned from completing the pre-commissioning ahead of schedule.Paper 43 - OPT 2015_BHI 9_2_15
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This document discusses the use of coiled tubing as down-lines for pre-commissioning deepwater pipelines and contingency dewatering. It describes how coiled tubing is advantageous compared to composite flexible hose as a down-line option. The document also details how coiled tubing can be used to partially dewater a section of pipeline in the event of a wet buckle, providing a faster and lower-cost alternative to fully dewatering the entire pipeline. In conclusion, the document advocates for considering coiled tubing as the preferred down-line solution and notes its current use in several countries for deepwater pipeline pre-commissioning and contingency applications.26-grover-john-draft
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This document discusses advances in pre-commissioning of subsea and deepwater pipelines. It describes challenges like needing large diameter lines to flood deep pipelines and recover tools. New technologies like the remote flooding module, smart gauge tool, and subsea data loggers address these challenges by allowing flooding, gauging, and testing without surface connections or tool recovery. These technologies improve efficiency and reduce cost and risk for pre-commissioning deepwater pipelines.Insights Analysis of Glidden
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- 2. 里留両旅僚亮侶侶 里留両旅僚亮侶侶 竜溜僚留旅 侶 隆旅留隆旅虜留溜留 亮竜略慮竜侶 僚 凌旅竜溜僚 竜僚 溜僚留虜留 虜留略 劉凌旅凌 凌 ﾏ竜 僚留 竜亮留僚溜龍凌僚留旅 竜 留両凌留 流 慮溜僚凌留 竜旅略.
- 3. 里留両旅僚亮侶侶 亮竜 竜旅了凌粒流 留両旅僚亮侶侶 亮竜 竜旅了凌粒流 竜溜僚留旅 劉僚留 留了粒旅慮亮凌 留両旅僚亮侶侶. 粒虜竜虜旅亮劉僚凌 留了粒旅慮亮凌 留両旅僚亮侶侶 竜溜僚留旅 留両旅凌侶亮竜溜凌 粒旅留 侶僚 留了侶略 凌.
- 4. 竜旅粒留流 凌 留了粒凌溜慮亮凌 溜僚留虜留 溜龍竜留旅 竜 隆凌 亮劉侶: 凌僚 凌溜僚留虜留 凌 劉竜旅 流隆侶 留両旅僚凌亮侶慮竜溜 虜留旅 凌僚 凌溜僚留虜留 亮竜 留 凌旅竜溜留 凌 留凌亮劉僚竜旅 僚留 留両旅僚凌亮侶慮凌僚. 旅虜略, 凌 留両旅僚凌亮侶亮劉僚凌 凌溜僚留虜留 竜溜僚留旅 虜竜僚 竜僚 留留両旅僚亮侶凌 竜溜僚留旅 凌了虜了侶凌 凌 溜僚留虜留 竜旅隆凌. 留了粒旅慮亮凌 留旅虜略 両竜虜旅僚略 亮竜 侶僚 竜竜侶 凌 亮旅虜竜凌 (流 亮竜粒留了竜凌, 留僚略了凌粒留 亮竜 侶 竜旅略 留両旅僚亮侶侶) 凌旅竜溜凌 凌僚 留留両旅僚亮侶凌 凌溜僚留虜留, 凌 留僚留了了略竜旅 亮竜 凌 留旅竜 凌旅竜溜凌 虜留旅 亮竜留虜旅僚竜溜 留 旅留 凌 留両旅僚凌亮侶亮劉僚凌 凌溜僚留虜留 劉僚留 凌旅竜溜凌 凌 留 隆竜両旅略. 隆旅留隆旅虜留溜留 凌了凌虜了侶ﾎ塾杵留旅 留僚 凌 留留両旅僚亮侶凌 凌溜僚留虜留 亮竜溜僚竜旅 虜竜僚.
- 5. 留略隆竜旅粒亮留 竜虜旅僚略亮竜 留僚留龍侶ﾎ熟留 凌 亮旅虜竜凌 凌旅竜溜凌 凌 溜僚留虜留 6 2 1 3 5 4 旅虜竜凌;
- 10. 1 2 6 3 5 4 旅虜竜凌; 凌 凌 亮旅虜竜凌 凌旅竜溜凌 亮竜留竜慮竜溜 侶僚 ﾏ侶 慮劉侶, 僚竜溜龍凌亮竜 侶 隆旅留隆旅虜留溜留 粒旅留 凌 竜亮竜僚凌 凌旅竜溜凌, 略僚凌僚留 粒旅留 凌 隆竜竜凌 亮旅虜竜凌 凌旅竜溜凌 凌 溜僚留虜留.
- 11. 1 2 6 3 5 4 旅虜竜凌! 里凌 隆竜竜凌 亮旅虜竜凌 凌旅竜溜凌 凌 溜僚留虜留 硫溜虜竜留旅 流隆侶 侶 隆竜竜侶 慮劉侶, 略留 隆竜 竜旅略龍竜留旅 留僚旅亮竜略慮竜侶.
- 12. 1 2 6 3 5 4 旅虜竜凌; 里ﾏ留 略僚凌亮竜 粒旅留 凌 溜凌 亮旅虜竜凌 凌旅竜溜凌 凌 溜僚留虜留.
- 19. 1 2 3 6 5 4旅虜竜凌!
- 20. 里留 竜了竜留溜留 隆凌 凌旅竜溜留 竜溜僚留旅 侶 流 竜旅略 虜留旅 隆竜僚 留留旅竜溜留旅 留僚旅亮竜略慮竜侶 1 2 3 4 5 6
- 21. 里旅 竜溜僚留旅 侶 留僚旅亮竜略慮竜侶; 6 2 1 3 5 4 6 里凌 ﾏ凌 凌旅竜溜凌 凌凌慮竜竜溜留旅 竜 亮旅留 亮竜留硫了侶流 temp temp
- 22. 1 2 1 3 5 4 僚旅虜留慮旅凌亮竜 凌 ﾏ凌 凌旅竜溜凌 亮竜 凌 亮旅虜竜凌 凌旅竜溜凌 (竜隆 凌 溜凌) 6 temp
- 23. 1 2 6 3 5 4 6 temp 里凌凌慮竜凌亮竜 凌 溜凌 凌旅竜溜凌 侶僚 旅亮流 侶 亮竜留硫了侶流 temp