Krista Caballero - CV
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Krista Caballero is seeking a position in Business Administration and Marketing Communications. She has experience in public relations, event management, and marketing. Her objective is to further develop her skills and contribute to a company that values community and results. She has a bachelor's degree in Communications Technology Management and skills in business, creative media, leadership, and strategic thinking.
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Krista Caballero - CV
- 1. OBJECTIVE To secure a position in the field of Business Administration and Marketing Communications that will further challenge my educational and professional skills in contribution to a company that encourages corporate experiential development, a sense of community, and substantial results. KRISTACABALLERO Extensive Skills. Developing Passion.. Desire for Success. ABOUT ME Name: Krista-louise P. Caballero DOB: 09/10/1991 Nationality: Filipino Location: Stockholm st. Pasig Greenpark Village, Manggahan Contact #s: (63) 927 982 4130 (02) 6453975 Email: kristapcaballero.work@ gmail.com WORK EXPERIENCE BUENSALIDO PUBLIC RELATIONS Intern UNILEVER CLOSE UP BRANDTASTIC Over-all 2nd Runner Up November 2012 Represented Ateneo de Manila University in a marketing competition. Produced a full pledge Integrated Marketing Communicationcampaign idea for Close Up showcasing an effective message to the young adults to gain confidence by using Close Up everyday. Worked with a group four mentors from Unilever Philippines. OWND STICKRS INC. Director April 2012 - May 2013 Ownd Stickrs Inc., an incorporation registered under the SEC, aims to sell a variety of decal stickers and labels. It’s first line, Bonkrs Stickers, are waterproof and re-adhisive design stickers used to personalize things of the youth and young adults. EDUCATION ATENEO DE MANILA UNIVERSITY BS Management, Major in Communications Technology Management Minor in Enterprise Development 2009 - 2013 ST. PAUL COLLEGE, PASIG High School 2005 - 2009 SKILLS Business Communication Creative Media Events Management Leadership Marketing Public Relations Strategic Thinking l l l l l l l l l l llllllllll llllllllll llllllllll llllllllll llllllllll llllllllll llllllllll Public Relations Officer In charge of all external and pubic relations of Ownd Stickrs Inc. In charge of finding opportunities for the company to enhance and expand skills in product development, marketing, and sales. ASSOCIATION FOR COMMUNICATIONS TECHNOLOGY MANAGEMENT (ACTM) Associate Vice President for Client Accounts May 2012 - March 2013 In charge of finding opportunities for ACTM to enhance their Integrated Marketing Communications skills inside and outside of Ateneo. In charge of servicing the clients of MAD Concepts (ACTM’s creative agency), making sure their needs and wants are met. Trained a team of fifteen (15) account managers. Human Resources Deputy: Programs for Leadership Training Cource (LTC) AWARDS Over-all 2nd Runner Up Unilever Philippines Brandtastic Marketing Competition (2012) First Place The Assembly: Splat T-Shirt Design Contest (2011) Over-all 4th Place Ateneo Dancesports Club Competition Chorale Leadership & Excellence Award St. Paul College Pasig (2009) Deportment Award Verge ACTM Year End Party: Fashion Show Head January - March 2011 Supervised the whole fashion show for Verge. Directed the flow of models. Styled clothes of Zoo and Tough Jeans stores. Directed a group of six (6) members and 20 models. Marketing Core REFERENCES Meryl Algenio Account Manager Buensaildo PR (Former Supervisor) July 2011 - January 2012 Produced and directed a two-part program for the training course. Invited three speakers to give speeches about motivational inspirational beliefs relating to leadership. Conducted several activities that foster team unity and leadership. Guided the volunteers in executing the activities. Helped in the logistic preparation for the activities. Spearheaded and briefed a group of 14 volunteers. April - June 2011 Supervised the whole event. Helped with the logistics. Produced a successful program. Directed the flow of the program. Performed exemplary leadership in directing a group of 25 volunteers. St. Paul College Pasig (2008) Jam Munasque Management Trainee Unilever Philippines (Formet Client) First General Assembly: Project Head St. Paul College Pasig (2008 to 2009) Academic Excellence Award October 2012/May 2013/October 2013 Assisted the Buensalido associates with media relations for the Philippine Fashion Week: Spring/Summer Collection 2013 and Holiday Collection 2013. Strategized seating arrangements for seats assigned to the media. Ushered official media inside the venue. Created and distributed identification cards and press kits to the media. Angela Murga Management Trainee PMFTC Inc. (Former Collegue) Numina Paradoxia: Promotions Head Contacted sponsors for Verge. Prepared marketing and sponsorship packages for Zoo and Tough Jeans. Arranged and provided the Memorandum of Agreement for both sponsors. Acquired and delivered the ex-deals lent by sponsors. July - September 2010 Directed photo shoot to be used for the promotions of the new media arts contest. Conceptualized and provided the designs for possible promotions to be used for the event. Advertised the event on social networking sites and email blasts.