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This document outlines a pitch for a crime/thriller film called "Ivy". The proposed title references the plant and mysterious connotations. The film would be produced by TreeWood Productions or Black Mask Entertainment. It would take influence from films like "Prisoners" and "Gone Girl" in its narrative structure and use of juxtaposing music. Marketing would include viral hashtags and utilizing multiple character perspectives. The target audience is adults aged 16-30. Teaser ideas focus on building mystery and suspense through fast-paced imagery, a recurring image like a road, and hints at a stalker/kidnapper without revealing their identity. Poster and magazine ideas feature collaged polaroid photos to
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Pitch%20 for%20ivy
- 1. Our Pitch
- 2. Title of the film: IVY- This is our favourite option. We think the short, simplicity of it will make it memorable and dramatic. It also has lots of connotations such as danger and forests. I also think its quite a mysterious name as its to do with a plant found in forests (which will fit with the settings in our film) Holly- plant themed. However we dont think its dramatic enough. Rose- again plant themed, however not very original.
- 3. Distribution/ production company name TreeWood Productions Black mask entertainment- quite mysterious and dark, which fits with the crime genre.
- 5. Film influences Prisoners(narrative influence- missing girl) Gone girl (narrative plus use of juxtaposing music to the images) Girl with the dragon tattoo (suspense building techniques, recurremt image of the road getting closer) (flashes of fast paced images, create suspense) Taken Walking through the tombstones vantage point Seven
- 6. Marketing influences Hashtags and tweets wheres ivy? Facebook page, countdowns to release et Gone girls marketing campaign (use of www.findamazingamy.com) . Makes the case seem realistic, making it go viral.
- 7. USP Looks at the storyline from different characters points of view.
- 8. Target audience Adults aged 16-30. Both men and woman Older audience due to dark storyline ( stalking and kidnapping). This genre more appeals to this audience.
- 9. Teaser ideas The storyline is about a woman names Ivy, they gets stalked by someone her whole life, and then gets kidnapped. We will see pictures and videos of her when she was younger at the start. We will see lots of fast paced paced images showing walls of information on her, polariods of her, paintings, camera flashes, views from her looking into her house etc. There will be a recurrent image that we keep returning to (like walking through the woods or a long spooky looking road). We will then start to see lots of clips of missing posters, scenes with blood (such as washing bloody hands in the sink) and other dark sinster scenes. We keep seeing extreme close up shots of the kidnapper, such as his feet, hands, eyes- not giving away who he his- just making him look scary (cutting quickly to hide his identity) Lighting= very dark and sinister Music= we want fairly cheerful music, quite old fashioned though, that will contrast against the sisnister images. Then nearer the end the sounds get more sinister and suspense building Montage shots Use shadows and sillouhettes, creating mystery (not giving away who this mysterious character is) Shows lines (such as barriers gates) symbolise being trapped in. Titles= newspapers
- 10. Poster ideas
- 12. Poster idea Our idea is to use a range of polariods collaged together to make a sinister image of our main character, ivy. The polaroids are linked to the idea of clues, which links to the crime genre. Putting the pieces together. It also ties in well with the trailer as we will see recurring images of polaroid pictures.
- 13. Magazine ideas We like the idea of using little white lies as our magazine, as its very stylised, which is how we want ours to be. Our idea is to use a range of polariods that make up a pictrure of the main character (Ivy). This is the same as the poster, and imagery thats used in the film, so there is a clear link.