A marketing enthusiast and professional both in the Academia as well as the consultancy arena.
Developed an expertise in the study of 鈥榩lace branding鈥� 鈥� an umbrella term for research in place marketing, destination image and place-of-origin effect. Developed an expertise in ethnographic methods and interpretative approaches.
Several working experiences as a PR and event marketing manager for the tourism industry and brand entertainment.
Very well versed musician and composer.
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