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Organization / Workplace
Eindhoven Netherlands
Occupation
Innovation Communication Strategist | sr. Lecturer, developer en researcher
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About
Niels van Maaren (1963) develops, advises and implements brand and communication strategies.
He supports these innovative concepts with social insights generated by cultural research.
Also he creates user centered experiences and supports them with systems to make that work.
The result of his work is:
- better impact by focus,
- more insight by research,
- better user contact by engagement and
- more success by structure.
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gamification
strategy
innovation
communications
brand strategy
pine & korn
niels van maaren
research
systems
design
managing
bmgc
branding
tpw
social media
smc040
communication
fhc
game mechanics
infinte possibility
poiesz
triade
pine&gilmore
storytelling
paperprototype
customer journey
customer experience
fogg
flow
empathy map
kevin roberts
roberts
modellenman
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