Heading up planning at CHI in New York, I am a strategic planner with a background in public relations. I have been with CHI&Partners since 2002 working across numerous accounts both domestically and internationally and from a variety of sectors, most notably leading planning globally for Samsung.
In 2006 I was identified by UK advertising trade magazine Campaign as one of its ‘faces to watch’.
I find myself continually excited by new ideas and consider myself fortunate to work in a business fuelled by them. I see my role as problem-solver: ensuring that these ideas are culturally and commercially relevant, so that they engage consumers to the benefit of my client’s businesses.