I am a results-driven, innovative marketer with extensive experience across Consumer Electronics, Financial, FMCG and Telecoms sectors in consulting and board level client roles. I have a proven track record leading the agenda of Chief Marketing Officers, driving commercial success through all forms of marketing, from traditional to digital, including social media and CRM.
I was Barclaycard鈥檚 first Global Digital Director following my role as VP, Global Head of Digital & CRM at Sony Ericsson (now Sony Mobile). I am now Director of Marketing at Phones 4u, responsible for all aspects of marketing for over 700 retail stores and online for both the Phones 4u and Dialaphone brands.
Whilst...
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