Personal Information
Occupation
Product, Service & System Design Strategy Consultant
Industry
Automotive
Website
About
Parrish Hanna is the founder of movotiv (2018), a company born of his desire to accelerate the evolution of automotive and mobility system design. He focuses on Emotional Product, Service & System – Design Consulting & Collaboration.
Prior to that, Parrish served as the Global Director of UX - Interaction & Ergonomics (including HMI) at Ford Motor Company. His global teams focused on contemporary vehicle design issues – from EV strategy, to smart systems, infotainment, connectivity, component design, next-gen cockpit layout and more. He has held similar design strategy positions at Motorola and Samsung and co-founded and managed the industry’s first user experience firm, HannaHodge.