Personal Information
Occupation
Product, Service & System Design Strategy Consultant
Industry
Automotive
Website
About
Parrish Hanna is the founder of movotiv (2018), a company born of his desire to accelerate the evolution of automotive and mobility system design. He focuses on Emotional Product, Service & System – Design Consulting & Collaboration.
Prior to that, Parrish served as the Global Director of UX - Interaction & Ergonomics (including HMI) at Ford Motor Company. His global teams focused on contemporary vehicle design issues – from EV strategy, to smart systems, infotainment, connectivity, component design, next-gen cockpit layout and more. He has held similar design strategy positions at Motorola and Samsung and co-founded and managed the industry’s first user experience firm, HannaHodge.
Tags
#mobility #michigan #user experience #automotive
user experience
#movotiv
digital strategy
design thinking
#user experience
customer experience
automotive
mobility
human-machine interface
cockpit design
emotional design
product design
design research
measurement
hmi
research
#hannahodge
#usability
#ux
#ces2020
#infotainment
#humanmachineinterface
#hmi
#userexperience
#gamic
#mobility #movotiv #motourly #futuremobility
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