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Dayton, Ohio Area United States

Content Director at Wilson Advertising

I love great stories. As a creator, I find and frame interesting stories in things done well that others don't see – and tell those stories in understandable, engaging, and memorable ways. And as much as I love creating the story, as a marketer, I know that the creation is just the beginning. What happens next, how it affects the audience and their reaction to what has been created, is what is really important. That’s what I look most forward to. That’s where my analytical side emerges and the real understanding of the audience begins. I’m continuously looking for new data, strategies, and technology that will provide greater insights into the audience. Wherever and whenever possible, ...