Data-driven and results-oriented Marketing and Product executive with more than 20 years of B2B software industry experience. Specialize in innovative marketing & product approaches to:
鈥� reinvigorate brands
鈥� develop high-performing teams to create new products
鈥� & uniquely convey their value (strategy, positioning, messaging, + MarTech)
to outperform better-funded competitors.
Deploy modern digital & ABM marketing programs to dramatically reduce customer acquisition costs (CAC). Take a hands-on approach to building inclusive 鈥渃an-do鈥� & agile cultures. Mentor team members to embrace and succeed at rewarding stretch goals.
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