Luisa Salazar is a marketing leader with over sixteen years of experience transforming brands and products, and executing to generate revenue growth, margin improvement, and strong customer sentiment. Luisa鈥檚 expertise includes brand management, strategy and creative development and product launch in both B2B and B2C businesses. Her roles have focused on local, regional, and national markets, including international experience and emerging markets such as China, India, and Latin America. She has led new market entries, new product launches, brand and product repositioning, and various product/portfolio sustaining efforts such as stage-gate process for innovation, retail strategy, my...
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