I work with clients to understand and define business objectives, user needs, workflow requirements, information architecture, content strategies, and ROI measurements for interactive projects. I have over fifteen years of experience in interactive media and have developed IA/UX solutions for clients in various verticals including telecommunications, pharma, financial services and education.
I develop solutions using tools such as wireframes, site architecture blueprints, usability studies, audience analysis and persona development documents, content inventories and user interface functional specifications.
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