際際滷shows by User: 102iiminternship / http://www.slideshare.net/images/logo.gif 際際滷shows by User: 102iiminternship / Wed, 08 Jul 2015 18:23:24 GMT 際際滷Share feed for 際際滷shows by User: 102iiminternship Advertising analytics 2.0 /slideshow/advertising-analytics-20-50314974/50314974 advertisinganalytics2-150708182324-lva1-app6892
A presentation on a Harvard Business School Article]]>

A presentation on a Harvard Business School Article]]>
Wed, 08 Jul 2015 18:23:24 GMT /slideshow/advertising-analytics-20-50314974/50314974 102iiminternship@slideshare.net(102iiminternship) Advertising analytics 2.0 102iiminternship A presentation on a Harvard Business School Article <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/advertisinganalytics2-150708182324-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A presentation on a Harvard Business School Article
Advertising analytics 2.0 from Sameer Mathur
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Capstone Presentation, IIM internship report /slideshow/capstone-presentation-iim-internship-report-soham-nayak-nit-calicut/50296258 iiminternshipreport-150708104440-lva1-app6892
Capstone Presentation of the IIM internship under professor Sameer Mathur,Marketing, IIM lucknow. This presentation mashes up all the concepts that I have learnt in the 4 weeks of the internship. It also applies the HBR article, brands vs private labels in an indian scenario]]>

Capstone Presentation of the IIM internship under professor Sameer Mathur,Marketing, IIM lucknow. This presentation mashes up all the concepts that I have learnt in the 4 weeks of the internship. It also applies the HBR article, brands vs private labels in an indian scenario]]>
Wed, 08 Jul 2015 10:44:40 GMT /slideshow/capstone-presentation-iim-internship-report-soham-nayak-nit-calicut/50296258 102iiminternship@slideshare.net(102iiminternship) Capstone Presentation, IIM internship report 102iiminternship Capstone Presentation of the IIM internship under professor Sameer Mathur,Marketing, IIM lucknow. This presentation mashes up all the concepts that I have learnt in the 4 weeks of the internship. It also applies the HBR article, brands vs private labels in an indian scenario <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/iiminternshipreport-150708104440-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Capstone Presentation of the IIM internship under professor Sameer Mathur,Marketing, IIM lucknow. This presentation mashes up all the concepts that I have learnt in the 4 weeks of the internship. It also applies the HBR article, brands vs private labels in an indian scenario
Capstone Presentation, IIM internship report from Sameer Mathur
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際際滷1 (4 files merged) /102iiminternship/slide1-4-files-merged slide14filesmerged-150708102347-lva1-app6892
final presentation]]>

final presentation]]>
Wed, 08 Jul 2015 10:23:47 GMT /102iiminternship/slide1-4-files-merged 102iiminternship@slideshare.net(102iiminternship) 際際滷1 (4 files merged) 102iiminternship final presentation <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/slide14filesmerged-150708102347-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> final presentation
際際滷1 (4 files merged) from Sameer Mathur
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Branding in the digital age (rukmi sarmah) /slideshow/branding-in-the-digital-age-rukmi-sarmah/50295398 brandinginthedigitalagerukmisarmah-150708101910-lva1-app6891
Branding in the digital age (RUKMI SARMAH NIT SILCHAR)]]>

Branding in the digital age (RUKMI SARMAH NIT SILCHAR)]]>
Wed, 08 Jul 2015 10:19:10 GMT /slideshow/branding-in-the-digital-age-rukmi-sarmah/50295398 102iiminternship@slideshare.net(102iiminternship) Branding in the digital age (rukmi sarmah) 102iiminternship Branding in the digital age (RUKMI SARMAH NIT SILCHAR) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandinginthedigitalagerukmisarmah-150708101910-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Branding in the digital age (RUKMI SARMAH NIT SILCHAR)
Branding in the digital age (rukmi sarmah) from Sameer Mathur
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The one thing you must get right when building a brand /102iiminternship/the-one-thing-you-must-get-right-when-building-a-brand-50287689 theonethingyoumustgetrightwhenbuildingabrand-150708060950-lva1-app6892
The one thing you must get right when building a brand - Social Media Marketing]]>

The one thing you must get right when building a brand - Social Media Marketing]]>
Wed, 08 Jul 2015 06:09:50 GMT /102iiminternship/the-one-thing-you-must-get-right-when-building-a-brand-50287689 102iiminternship@slideshare.net(102iiminternship) The one thing you must get right when building a brand 102iiminternship The one thing you must get right when building a brand - Social Media Marketing <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/theonethingyoumustgetrightwhenbuildingabrand-150708060950-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The one thing you must get right when building a brand - Social Media Marketing
The one thing you must get right when building a brand from Sameer Mathur
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Preserve the luxury or extend the brand (shubham goswami) /slideshow/preserve-the-luxury-or-extend-the-brand-shubham-goswami/50286102 preservetheluxuryorextendthebrandshubhamgoswami-150708045641-lva1-app6892
This presentation analyses a Harvard Business Review article and applies the insights gained from the article to the Indian Market]]>

This presentation analyses a Harvard Business Review article and applies the insights gained from the article to the Indian Market]]>
Wed, 08 Jul 2015 04:56:41 GMT /slideshow/preserve-the-luxury-or-extend-the-brand-shubham-goswami/50286102 102iiminternship@slideshare.net(102iiminternship) Preserve the luxury or extend the brand (shubham goswami) 102iiminternship This presentation analyses a Harvard Business Review article and applies the insights gained from the article to the Indian Market <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/preservetheluxuryorextendthebrandshubhamgoswami-150708045641-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation analyses a Harvard Business Review article and applies the insights gained from the article to the Indian Market
Preserve the luxury or extend the brand (shubham goswami) from Sameer Mathur
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My Learnings during the Internship /slideshow/my-learnings-during-the-internship/50255001 assignment4-150707124305-lva1-app6891
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Tue, 07 Jul 2015 12:43:05 GMT /slideshow/my-learnings-during-the-internship/50255001 102iiminternship@slideshare.net(102iiminternship) My Learnings during the Internship 102iiminternship <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/assignment4-150707124305-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
My Learnings during the Internship from Sameer Mathur
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Creative that cracks the code /slideshow/creative-that-cracks-the-code-50253288/50253288 creativethatcracksthecode-150707115947-lva1-app6892
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Tue, 07 Jul 2015 11:59:47 GMT /slideshow/creative-that-cracks-the-code-50253288/50253288 102iiminternship@slideshare.net(102iiminternship) Creative that cracks the code 102iiminternship <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/creativethatcracksthecode-150707115947-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Creative that cracks the code from Sameer Mathur
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Un me jeans branding in web 2.0 /slideshow/un-me-jeans-branding-in-web-20-50075277/50075277 unmejeansbrandinginweb2-150702022541-lva1-app6891
This is a case study on the case of UnME jeans published by H]]>

This is a case study on the case of UnME jeans published by H]]>
Thu, 02 Jul 2015 02:25:40 GMT /slideshow/un-me-jeans-branding-in-web-20-50075277/50075277 102iiminternship@slideshare.net(102iiminternship) Un me jeans branding in web 2.0 102iiminternship This is a case study on the case of UnME jeans published by H <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/unmejeansbrandinginweb2-150702022541-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is a case study on the case of UnME jeans published by H
Un me jeans branding in web 2.0 from Sameer Mathur
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Grey worldwide strategic repositioning through crm /slideshow/grey-worldwide-strategic-repositioning-through-crm-50075111/50075111 greyworldwidestrategicrepositioningthroughcrm-150702021849-lva1-app6891
Grey worldwide strategic repositioning through crm]]>

Grey worldwide strategic repositioning through crm]]>
Thu, 02 Jul 2015 02:18:49 GMT /slideshow/grey-worldwide-strategic-repositioning-through-crm-50075111/50075111 102iiminternship@slideshare.net(102iiminternship) Grey worldwide strategic repositioning through crm 102iiminternship Grey worldwide strategic repositioning through crm <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/greyworldwidestrategicrepositioningthroughcrm-150702021849-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Grey worldwide strategic repositioning through crm
Grey worldwide strategic repositioning through crm from Sameer Mathur
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Branding yoga Vishnupriya Aryabhumi /102iiminternship/branding-yoga-vishnupriya-aryabhumi brandingyogavishnupriyaaryabhumi-150701193934-lva1-app6891
Branding yoga, A harvard business school case]]>

Branding yoga, A harvard business school case]]>
Wed, 01 Jul 2015 19:39:33 GMT /102iiminternship/branding-yoga-vishnupriya-aryabhumi 102iiminternship@slideshare.net(102iiminternship) Branding yoga Vishnupriya Aryabhumi 102iiminternship Branding yoga, A harvard business school case <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandingyogavishnupriyaaryabhumi-150701193934-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Branding yoga, A harvard business school case
Branding yoga Vishnupriya Aryabhumi from Sameer Mathur
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Branding yoga /slideshow/branding-yoga-50062555/50062555 brandingyoga-150701182130-lva1-app6892
This is a HBR case analysis of the case "Branding Yoga". It has been done under the guidance of Professor Sameer Mathur, IIM lucknow.]]>

This is a HBR case analysis of the case "Branding Yoga". It has been done under the guidance of Professor Sameer Mathur, IIM lucknow.]]>
Wed, 01 Jul 2015 18:21:30 GMT /slideshow/branding-yoga-50062555/50062555 102iiminternship@slideshare.net(102iiminternship) Branding yoga 102iiminternship This is a HBR case analysis of the case "Branding Yoga". It has been done under the guidance of Professor Sameer Mathur, IIM lucknow. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandingyoga-150701182130-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This is a HBR case analysis of the case &quot;Branding Yoga&quot;. It has been done under the guidance of Professor Sameer Mathur, IIM lucknow.
Branding yoga from Sameer Mathur
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Case study /slideshow/case-study-50062508/50062508 casestudy-150701182013-lva1-app6891
harvard case study]]>

harvard case study]]>
Wed, 01 Jul 2015 18:20:13 GMT /slideshow/case-study-50062508/50062508 102iiminternship@slideshare.net(102iiminternship) Case study 102iiminternship harvard case study <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/casestudy-150701182013-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> harvard case study
Case study from Sameer Mathur
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Branding yoga /slideshow/branding-yoga-50057966/50057966 brandingyoga-150701161825-lva1-app6892
A Harvard Business School Case Study]]>

A Harvard Business School Case Study]]>
Wed, 01 Jul 2015 16:18:25 GMT /slideshow/branding-yoga-50057966/50057966 102iiminternship@slideshare.net(102iiminternship) Branding yoga 102iiminternship A Harvard Business School Case Study <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandingyoga-150701161825-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A Harvard Business School Case Study
Branding yoga from Sameer Mathur
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Steinway and sons case analyis (shubham goswami) /slideshow/steinway-and-sons-case-analyis-shubham-goswami/50057018 steinwayandsonscaseanalyisshubhamgoswami-150701155555-lva1-app6892
This presentation is based on a Harvard Business School Case and explores the managerial challenges faced by two young investment bankers who have bought one of the greatest names in all of music.]]>

This presentation is based on a Harvard Business School Case and explores the managerial challenges faced by two young investment bankers who have bought one of the greatest names in all of music.]]>
Wed, 01 Jul 2015 15:55:55 GMT /slideshow/steinway-and-sons-case-analyis-shubham-goswami/50057018 102iiminternship@slideshare.net(102iiminternship) Steinway and sons case analyis (shubham goswami) 102iiminternship This presentation is based on a Harvard Business School Case and explores the managerial challenges faced by two young investment bankers who have bought one of the greatest names in all of music. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/steinwayandsonscaseanalyisshubhamgoswami-150701155555-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation is based on a Harvard Business School Case and explores the managerial challenges faced by two young investment bankers who have bought one of the greatest names in all of music.
Steinway and sons case analyis (shubham goswami) from Sameer Mathur
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Branding Yoga /102iiminternship/branding-yoga-50054819 brandingyoga-150701150139-lva1-app6892
Yoga , Its brief History & its Modern day Commercialization with the Issue of BRANDING THE YOGA.]]>

Yoga , Its brief History & its Modern day Commercialization with the Issue of BRANDING THE YOGA.]]>
Wed, 01 Jul 2015 15:01:39 GMT /102iiminternship/branding-yoga-50054819 102iiminternship@slideshare.net(102iiminternship) Branding Yoga 102iiminternship Yoga , Its brief History & its Modern day Commercialization with the Issue of BRANDING THE YOGA. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandingyoga-150701150139-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Yoga , Its brief History &amp; its Modern day Commercialization with the Issue of BRANDING THE YOGA.
Branding Yoga from Sameer Mathur
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Branding yoga /slideshow/branding-yoga-50054747/50054747 brandingyoga-150701150002-lva1-app6891
Branding Yoga]]>

Branding Yoga]]>
Wed, 01 Jul 2015 15:00:02 GMT /slideshow/branding-yoga-50054747/50054747 102iiminternship@slideshare.net(102iiminternship) Branding yoga 102iiminternship Branding Yoga <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brandingyoga-150701150002-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Branding Yoga
Branding yoga from Sameer Mathur
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Steinway and sons (rukmi sarmah) /102iiminternship/steinway-and-sons-rukmi-sarmah steinwayandsonsrukmisarmah-150701095430-lva1-app6892
Case study on Steinway and Sons]]>

Case study on Steinway and Sons]]>
Wed, 01 Jul 2015 09:54:30 GMT /102iiminternship/steinway-and-sons-rukmi-sarmah 102iiminternship@slideshare.net(102iiminternship) Steinway and sons (rukmi sarmah) 102iiminternship Case study on Steinway and Sons <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/steinwayandsonsrukmisarmah-150701095430-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Case study on Steinway and Sons
Steinway and sons (rukmi sarmah) from Sameer Mathur
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What to market & where /slideshow/what-to-market-where/49630523 whattomarketwhere-150620120901-lva1-app6891
What to market & where it can be Marketed.]]>

What to market & where it can be Marketed.]]>
Sat, 20 Jun 2015 12:09:01 GMT /slideshow/what-to-market-where/49630523 102iiminternship@slideshare.net(102iiminternship) What to market & where 102iiminternship What to market & where it can be Marketed. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/whattomarketwhere-150620120901-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What to market &amp; where it can be Marketed.
What to market & where from Sameer Mathur
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New market scenario /slideshow/new-market-scenario/49630473 newmarketscenario-150620120636-lva1-app6891
New marketing Scenario due to Some forces cusing serious changes]]>

New marketing Scenario due to Some forces cusing serious changes]]>
Sat, 20 Jun 2015 12:06:36 GMT /slideshow/new-market-scenario/49630473 102iiminternship@slideshare.net(102iiminternship) New market scenario 102iiminternship New marketing Scenario due to Some forces cusing serious changes <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/newmarketscenario-150620120636-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> New marketing Scenario due to Some forces cusing serious changes
New market scenario from Sameer Mathur
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https://cdn.slidesharecdn.com/profile-photo-102iiminternship-48x48.jpg?cb=1523741627 The slides in this 際際滷share profile have been created by students who have done an internship under my supervision. Please visit www.IIMInternship.com MY TEACHING: I currently teach Brand Management and a new course called Personal Branding to 2nd year MBA students at IIM Lucknow. I also teach the core Marketing Management course to 1st year MBA students at IIM Lucknow. I have previously taught marketing courses at McGill University, Canada and Carnegie Mellon University, USA. Please visit www.BuddingMarkets.com www.IIMInternship.com https://cdn.slidesharecdn.com/ss_thumbnails/advertisinganalytics2-150708182324-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/advertising-analytics-20-50314974/50314974 Advertising analytics 2.0 https://cdn.slidesharecdn.com/ss_thumbnails/iiminternshipreport-150708104440-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/capstone-presentation-iim-internship-report-soham-nayak-nit-calicut/50296258 Capstone Presentation,... https://cdn.slidesharecdn.com/ss_thumbnails/slide14filesmerged-150708102347-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds 102iiminternship/slide1-4-files-merged 際際滷1 (4 files merged)