Personal Information
Organization / Workplace
Greater Seattle Area United States
Occupation
Chief Marketing Officer
Industry
Technology / Software / Internet
Website
About
First executive hired outside of founding team, joining start-up at early stage, pre-Series A.
• Expanded marketing from ad hoc to integrated and strategic, driving the overall plan and budget, positioning and messaging, comprehensive digital strategy, email marketing, and content.
• Led best practices and significant shift in digital presence, activity, and engagement, increasing social followers by 200%, social engagement by 300%, and website unique visitors by 150%.
• Brought the voice of marketing and our customers to leadership team and product initiatives.
• Spearheaded key customer wins, including HP, IBM, Tune, CenturyLink and others through development of best practice...
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