Sim Fern is the founder and Principal Upbeat Designs. As Principal of the company, Sim regularly collaborates with a network of clients in the design, architecture, hospitality and construction industries to craft and deliver building components that meet their custom needs. Some of Upbeat Designs鈥� most notable projects include the Grand Central Squash Tournament and the Mezzanine in the Financial District of New York City. Prior to founding Upbeat Designs, Sim worked in home repairs.
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