The 11th annual a4k fundraising gala, hosted by Athletics for Kids on April 5, 2013, aims to raise funds to support sporting activities for children and youth in British Columbia. Sponsors are invited to contribute at various levels, each offering specific promotional benefits including recognition at the gala and tickets to the event. The gala promises an elegant reception, gourmet dinner, and live amateur boxing, with a history of raising over $550,000 for the cause.