4castmedia is a full-service agency providing creative PR, marketing, events, and graphic design solutions across traditional and digital platforms. They have a team passionate about boardsports who are safe hands for clients' brands. They own the Benelux extreme sports market online and through magazines, and organize major lifestyle and sports events.
This document summarizes how IRN-BRU's PR campaign helped it become the most memorable sponsor of the 2014 Glasgow Commonwealth Games. The campaign focused on rousing Scottish pride by putting Scottish fans at the heart of the strategy. Key elements included launching an ad in a unique way, searching for "Born Supporters" across Scotland, having a presence at the opening ceremony, operating an IRN-BRU store during the games, and highlighting Scottish athlete success stories. The results were that IRN-BRU achieved over 3.5 times the recall of other sponsors, received over 400 media articles, and saw a 24.4% increase in sales during the games.
Virgin Holidays is a UK-based travel company founded in 1985 that operates retail stores, online sales, and a customer call center. It has over 100 retail locations, including flagship stores and locations in department stores. The document discusses Virgin Holidays' history and growth, award wins in 2015, its flagship store concept featuring interactive experiences, and its Wonderlist premium service with dedicated travel consultants.
This document contains an agenda and insights for rebranding the Courtyard by Marriott hotel chain to better attract Millennial business travelers. It finds that Courtyard suffers from a "cookie cutter" perception and is losing market share to boutique hotels and Airbnb. The strategy proposes positioning Courtyard as a reliable yet exciting brand that understands Millennials' desire for personalized experiences and flexibility while traveling for work.
Wine On Demand is a mobile app that allows users to order wines they have tasted by simply taking a photo of the bottle label. The app identifies over 95% of wines and users can then purchase bottles to be delivered to their home. The company was founded to make ordering wines easy for those who want to purchase wines they enjoy without needing expert knowledge.
1. Menggunakan uji rasio mutlak dan uji perbandingan limit untuk menentukan kekonvergenan deret dan integral tak terhingga;
2. Mengidentifikasi himpunan kekonvergenan deret dan integral berdasarkan hasil uji;
3. Menyelesaikan soal-soal integral dan deret tak terhingga dengan tepat.
BOBCM: Best of Branded Content Marketing 2015 D&AD EditionJustin Kirby
?
BOBCM¡¯s special 2015 D&AD edition - produced in partnership with D&AD, the global association for creative advertising and design - presents industry experts¡¯ guest features and awards
Sledge is a UK-based live experience agency founded in 1991 that specializes in creating engaging consumer-facing brand experiences and internal business events. The agency employs 40 people and has experience producing large public events and intimate team-building activities for clients in various industries. Sledge also offers video production, design, and strategic planning services to help evaluate and demonstrate the impact of live experiences.
Brandhome speaks at St Lucas School of Arts AntwerpBrandhome
?
Brandhomies Anke and Niels were asked to give the students of St Lucas School of Arts Antwerp a glimpse into a day in the life at Brandhome. They ended up comparing the world of branding to pizza toppings. Check it out!
Id¨¦a Nordic is a full-service event agency in Denmark that specializes in creating memorable experiences. They were founded in 2015 and have grown to 350 employees who help deliver creative and tailored programs. Id¨¦a Nordic focuses on sustainability and diversity. They have experience producing large-scale events and providing services like transportation, venues, entertainment, and activities. Some potential event experiences they suggest include exploring the hip neighborhood of N?rrebro, immersing in Viking culture, or visiting unique venues like The Krane or Kronborg Castle.
Soap Opera is a creative agency that uses innovative storytelling to help brands engage consumers and become part of popular culture. They combine strategic consulting, creative content development, and integrated production to build brand cultures. Soap Opera's multi-disciplinary team works across business, communication, marketing, content creation and implementation to develop long-lasting brand relationships with consumers through entertaining and purposeful storytelling.
This document provides an introduction to the creative agency Antidote. It summarizes their purpose, beliefs, and ambitions. Their goal is to become the top agency for ambitious ideas that can significantly transform client brands and businesses. They believe in the power of bold ambition to fuel innovation and that truly great brands are driven by a visionary purpose. The document also introduces the leadership team at Antidote and provides examples of ambitious campaigns and ideas they have brought to life for clients.
SID LEE | PRESS RELEASE | ABSOLUT VODKA 2012Sid Lee
?
Sid Lee has been appointed as one of the lead global agencies for Absolut Vodka. The partnership will see Sid Lee develop new communication platforms and creative work across various mediums to recruit new consumers through experiences. Absolut Vodka's global marketing VP said Sid Lee shares their view of marketing through experiences rather than words. Sid Lee's chairman said their mission is to build on Absolut Vodka's reputation as a daring brand in a way that engages consumers around the world through different experiences that demonstrate the brand's purpose.
E3 International Agency Network- Best of International (BOI) Awards 2014E3network
?
Vodafone needed a consistent sales tool to help confidently present their story to customers. They developed an iPad app called iStory that provided rich content and visuals to guide engaging conversations. Initial results showed over 77% of salespeople adopted it and over 44% were active users.
Yara International sought to improve safety performance across its global operations. A branding agency recommended changing the safety culture through a massive communication campaign endorsed by top management and using storytelling to spark intrinsic motivation. The expected change in culture was to be confirmed in 2014.
Repsol needed to raise awareness among employees about risks of improper information usage. An agency created a top ten list of important topics with online and video content to make the
NRG is an agency that brings brands to life through experiential marketing campaigns and live experiences. They focus on activating around lifestyles and curating culture. NRG has worked with brands like NBA 2K18, Globe International, The North Face, Red Bull, Nike, and more to design immersive experiences that tell stories and engage audiences in memorable ways. Their approach prioritizes strategy, insights, collaboration, and crafting experiences that people will talk about.
Origami Portfolio 2009, Branding & Tactical CreativitySCrevier23
?
This document provides an overview of Origami, a creative branding agency. It summarizes the agency's philosophy, team, and experience working with diverse clients to help leaders convert consumers into enthusiasts through strategic branding. Origami has helped brands in various industries globally for over 16 years with a proven process of strategizing and restrategizing to make competitors irrelevant.
IKEA has reimagined furniture shopping through self-service showrooms of affordably priced, smartly designed furniture in a maze-like store accompanied by bold Swedish advertising and a cheap restaurant to attract more people. Nestl¨¦ is a diverse food leader that makes creative investments in line extensions and existing brands like Nespresso and Kit Kat to stay successful. Spotify became the most popular music streaming service by advertising and promoting content from social media and events while identifying suited playlists and new music for each user.
Creative Infinity is a design collective that provides branding, graphic design, digital marketing, and other creative services. They help clients identify brand touchpoints and create authentic brand experiences across various mediums. Musiek Unlimited is an event management agency that designs, manages, and produces corporate events, live music events, and festivals. They have experience working with various South African artists and brands to deliver innovative and impactful live experiences.
- Marcos Bendrao is a brand designer with over 10 years of experience developing brands across various touchpoints.
- The document provides case studies of projects he has worked on, including rebranding Portugal's leading telecom operator TMN, branding UEFA Euro 2004 football tournament, and creating a brand for Cape Verde football.
- For each case study, Marcos describes his role and involvement in the strategic development and implementation of the brand identity.
1. CABALLUSS EXCELLENCE PRESENTATION_no pricesVittorio Gai
?
The document describes Excellence World, which offers luxury lifestyle services through an integrated digital platform, e-shop, magazine, and events. It provides networking opportunities for high-net-worth individuals. The platform allows partners to connect with clients through digital marketing, advertising in the magazine and at events, and sponsorship packages. Excellence World aims to embrace luxury and charity by connecting businesses with an elite international community.
The document discusses various marketing campaigns and websites created by Jim Hallock for different clients. Some of the projects mentioned include an experiential website for TrilogyLife communities, a brochure and marketing campaign for Shea Green Certified homes, redesigning the ecommerce site for Eastland Shoes, and creating branding and websites for other clients such as Xolegel, Cinch, Shaklee, Safeway, and Wells Fargo Bank. The document provides high-level overviews of the goals and creative work done for each client in promoting their products and services.
PPL has teamed up with PRS for Music to create a new music licensing company in Leicester. They wanted to promote the new roles available at their new site. Alive created a lively animation to drive interest in the new venture and celebrate the exciting new beginnings.
South East Water wanted to highlight the work of their "leak squad" team who work to detect and prevent water leaks. Alive created a public reporting site, direct mail, outdoor media, animation, press advertising and social media to provide insight into the work behind the scenes.
SR Technics is a leading aviation MRO provider. Alive produces their quarterly magazine "Spirit" in print and digital formats. It captures stories from across
We are a forward thinking company, founded on the 4th of December 2008, with the mission of inspiring leaders and organizations for the future. We explore, analyze and organize trends and knowledge for leaders ¨C by studying and understanding context, challenges, opportunities, corporations¡¯ goals, business strategies, leaders¡¯ minds and human behaviors ¨C and then create and produce inspiring contents, events and media projects to ignite change and new ways towards better and greater individual and collective growth.
The document provides summaries of brand content campaigns that were recognized at the Cannes Lions International Festival of Creativity and the Cristal Festival. The campaigns used innovative and creative ideas such as staging a fake classical concert to trick sports fans, creating an online documentary series about former high school athletes, and using street art to raise awareness of homelessness. The campaigns engaged audiences and increased sales, social media followers, and awareness of the issues they addressed.
BOBCM: Best of Branded Content Marketing 2015 D&AD EditionJustin Kirby
?
BOBCM¡¯s special 2015 D&AD edition - produced in partnership with D&AD, the global association for creative advertising and design - presents industry experts¡¯ guest features and awards
Sledge is a UK-based live experience agency founded in 1991 that specializes in creating engaging consumer-facing brand experiences and internal business events. The agency employs 40 people and has experience producing large public events and intimate team-building activities for clients in various industries. Sledge also offers video production, design, and strategic planning services to help evaluate and demonstrate the impact of live experiences.
Brandhome speaks at St Lucas School of Arts AntwerpBrandhome
?
Brandhomies Anke and Niels were asked to give the students of St Lucas School of Arts Antwerp a glimpse into a day in the life at Brandhome. They ended up comparing the world of branding to pizza toppings. Check it out!
Id¨¦a Nordic is a full-service event agency in Denmark that specializes in creating memorable experiences. They were founded in 2015 and have grown to 350 employees who help deliver creative and tailored programs. Id¨¦a Nordic focuses on sustainability and diversity. They have experience producing large-scale events and providing services like transportation, venues, entertainment, and activities. Some potential event experiences they suggest include exploring the hip neighborhood of N?rrebro, immersing in Viking culture, or visiting unique venues like The Krane or Kronborg Castle.
Soap Opera is a creative agency that uses innovative storytelling to help brands engage consumers and become part of popular culture. They combine strategic consulting, creative content development, and integrated production to build brand cultures. Soap Opera's multi-disciplinary team works across business, communication, marketing, content creation and implementation to develop long-lasting brand relationships with consumers through entertaining and purposeful storytelling.
This document provides an introduction to the creative agency Antidote. It summarizes their purpose, beliefs, and ambitions. Their goal is to become the top agency for ambitious ideas that can significantly transform client brands and businesses. They believe in the power of bold ambition to fuel innovation and that truly great brands are driven by a visionary purpose. The document also introduces the leadership team at Antidote and provides examples of ambitious campaigns and ideas they have brought to life for clients.
SID LEE | PRESS RELEASE | ABSOLUT VODKA 2012Sid Lee
?
Sid Lee has been appointed as one of the lead global agencies for Absolut Vodka. The partnership will see Sid Lee develop new communication platforms and creative work across various mediums to recruit new consumers through experiences. Absolut Vodka's global marketing VP said Sid Lee shares their view of marketing through experiences rather than words. Sid Lee's chairman said their mission is to build on Absolut Vodka's reputation as a daring brand in a way that engages consumers around the world through different experiences that demonstrate the brand's purpose.
E3 International Agency Network- Best of International (BOI) Awards 2014E3network
?
Vodafone needed a consistent sales tool to help confidently present their story to customers. They developed an iPad app called iStory that provided rich content and visuals to guide engaging conversations. Initial results showed over 77% of salespeople adopted it and over 44% were active users.
Yara International sought to improve safety performance across its global operations. A branding agency recommended changing the safety culture through a massive communication campaign endorsed by top management and using storytelling to spark intrinsic motivation. The expected change in culture was to be confirmed in 2014.
Repsol needed to raise awareness among employees about risks of improper information usage. An agency created a top ten list of important topics with online and video content to make the
NRG is an agency that brings brands to life through experiential marketing campaigns and live experiences. They focus on activating around lifestyles and curating culture. NRG has worked with brands like NBA 2K18, Globe International, The North Face, Red Bull, Nike, and more to design immersive experiences that tell stories and engage audiences in memorable ways. Their approach prioritizes strategy, insights, collaboration, and crafting experiences that people will talk about.
Origami Portfolio 2009, Branding & Tactical CreativitySCrevier23
?
This document provides an overview of Origami, a creative branding agency. It summarizes the agency's philosophy, team, and experience working with diverse clients to help leaders convert consumers into enthusiasts through strategic branding. Origami has helped brands in various industries globally for over 16 years with a proven process of strategizing and restrategizing to make competitors irrelevant.
IKEA has reimagined furniture shopping through self-service showrooms of affordably priced, smartly designed furniture in a maze-like store accompanied by bold Swedish advertising and a cheap restaurant to attract more people. Nestl¨¦ is a diverse food leader that makes creative investments in line extensions and existing brands like Nespresso and Kit Kat to stay successful. Spotify became the most popular music streaming service by advertising and promoting content from social media and events while identifying suited playlists and new music for each user.
Creative Infinity is a design collective that provides branding, graphic design, digital marketing, and other creative services. They help clients identify brand touchpoints and create authentic brand experiences across various mediums. Musiek Unlimited is an event management agency that designs, manages, and produces corporate events, live music events, and festivals. They have experience working with various South African artists and brands to deliver innovative and impactful live experiences.
- Marcos Bendrao is a brand designer with over 10 years of experience developing brands across various touchpoints.
- The document provides case studies of projects he has worked on, including rebranding Portugal's leading telecom operator TMN, branding UEFA Euro 2004 football tournament, and creating a brand for Cape Verde football.
- For each case study, Marcos describes his role and involvement in the strategic development and implementation of the brand identity.
1. CABALLUSS EXCELLENCE PRESENTATION_no pricesVittorio Gai
?
The document describes Excellence World, which offers luxury lifestyle services through an integrated digital platform, e-shop, magazine, and events. It provides networking opportunities for high-net-worth individuals. The platform allows partners to connect with clients through digital marketing, advertising in the magazine and at events, and sponsorship packages. Excellence World aims to embrace luxury and charity by connecting businesses with an elite international community.
The document discusses various marketing campaigns and websites created by Jim Hallock for different clients. Some of the projects mentioned include an experiential website for TrilogyLife communities, a brochure and marketing campaign for Shea Green Certified homes, redesigning the ecommerce site for Eastland Shoes, and creating branding and websites for other clients such as Xolegel, Cinch, Shaklee, Safeway, and Wells Fargo Bank. The document provides high-level overviews of the goals and creative work done for each client in promoting their products and services.
PPL has teamed up with PRS for Music to create a new music licensing company in Leicester. They wanted to promote the new roles available at their new site. Alive created a lively animation to drive interest in the new venture and celebrate the exciting new beginnings.
South East Water wanted to highlight the work of their "leak squad" team who work to detect and prevent water leaks. Alive created a public reporting site, direct mail, outdoor media, animation, press advertising and social media to provide insight into the work behind the scenes.
SR Technics is a leading aviation MRO provider. Alive produces their quarterly magazine "Spirit" in print and digital formats. It captures stories from across
We are a forward thinking company, founded on the 4th of December 2008, with the mission of inspiring leaders and organizations for the future. We explore, analyze and organize trends and knowledge for leaders ¨C by studying and understanding context, challenges, opportunities, corporations¡¯ goals, business strategies, leaders¡¯ minds and human behaviors ¨C and then create and produce inspiring contents, events and media projects to ignite change and new ways towards better and greater individual and collective growth.
The document provides summaries of brand content campaigns that were recognized at the Cannes Lions International Festival of Creativity and the Cristal Festival. The campaigns used innovative and creative ideas such as staging a fake classical concert to trick sports fans, creating an online documentary series about former high school athletes, and using street art to raise awareness of homelessness. The campaigns engaged audiences and increased sales, social media followers, and awareness of the issues they addressed.
2. We are a full service agency,
delivering creative PR, marketing,
events and graphic design
solutions across traditional and
digital platforms.
At 4castmedia we are different from competitors as we have
a team of driven people who, each in their own field, have a
strong connection with the boardsports or niche for which
they write, shoot films, stylize, design or communicate. In a
nutshell, with us your company¡¯s image is in safe hands!
are passionate about our work. To be
WE passionate day in day out is the perfect
recipe for a happy, successful and cheerful
life. This shows in our products and
ABOUT US
services.
3. COMPANY
4castmedia is a mayor player in the world of credible, up-to-
date and creative communication aimed at youngsters in
Belgium and the Netherlands.
First and foremost we are the biggest publisher of extreme
sports and lifestyle magazines in Benelux. All our
publications have their own unique market position, each
with strong focus on the preferred activities and events of
their target audience.
We own the low countries' extreme sports market, on the
internet and even on television, with a number of
informative and community based online platforms reaching
a combined audience of 100.000 visitors per month.
We would now like to give you 5 reasons to team up with
us!
QUESTION: who do you guys idolize or
look up to?
1 OUR JOB IS US
2 DIVERSITY
3 DETAIL
4 COMMUNITY DRIVEN
5 GIVING BACK
4. SERVICES
We are organizer and co-organizer of the biggest
EVENTS
sports, lifestyle and awareness events of the
Benelux: Swell Clean Beach Cup, VW Big Air, O¡¯Neill
// Lifestyle //Cultural //Sports //Environmental Surf Skate Snow & Wake Fest, Twins Surf Festival,
Snow Clash, Absynthe Movie Premieres, Best Of The
West,¡
Abundance is the new magic word for tomorrow¡¯s
marketing. Content is no longer the only king. Which
channels you use is getting more and more important.
Media companies who target youngsters should know
DIGITAL
//Wordpress //facebook //twitter
better than anyone else that every type of information //apps//flipbooks
requires its specific channel.
The traditional way of distributing magazines via news
agents is slowly getting marginalized by creative free
PRINT media. Our magazines know where their target markets
are : in the shops, at events, sport centres, hotels,
// Brochure //Poster //Magazine //Book//flyer
restaurants and cafes, ...
5. CLIENTS
Over 100 companies have chosen us
Over a period of seven years we have worked with over
100 different companies. From boardsport and lifestyle
brands to consumer electronics. From Energy softdrink
brands to Energy providing companies. They all have
one thing in common¡they are happy 4castmedia
customers!
7. PORTFOLIO
Over 100 companies have chosen us
Good brands have a good story. Succesfull marketing is
a neverending story. In times were money matters ,
good value is important and our content becomes king.
We are proud organizers of Europe¡¯s
biggest plastic pollution awareness
campaign: Swell Clean Beach Cup.
8. PORTFOLIO
We are always part of Belgiums Best
Action Sport Events. It¡¯s our special
sauce that makes the difference!
SERVICES
? BK Surf
? InBK Kitesurf
? BK Windsurf
? JIM The Big Live
Wavesurfer
? Best Of The West
? Winterfest
? Swell Release Party
In partnership with the city of
OCT Ostend and Kinepolis we organize
the Swell Surf Film Festival.
9. PORTFOLIO
We love magazines! Especially those
with the looks and value of a photo- or
artbook. The best way for documenting
the culture influenced by todays
trendsetting lifestyle of surf, skate and
snowboarding.
MEDIA BRANDS
? Swell // Surf
? SCSMAG // SNow
? WOOD // Skate
? Co11ectif // SSS x
lifestyle
? Cirque Belgique // video
Swell Magazine documents de beating heart
of the fastgrowing Belgian surfscene.
11. An iPod, a phone, an internet mobile
communicator; these are not three
separate devices! And we are calling it
iPhone! Today Apple is going to
GOOGLE MAPS reinvent the phone. And here it is.
CONTACT US
ADDRESS :
Louisweg 42,
8620 Nieuwpoort
Belgium
PHONE :
+32 (0) 477 23 61 30
Skype :
sven.fransen
SOCIAL MEDIA
EMAIL :
sven@4castmedia.be
WWW :
www.4castmedia.be