The document proposes a 'social model' of product design that examines how designers can collaborate with client systems. A social model would have designers take a holistic, participatory approach by: 1) Listening to understand client needs within their environments; 2) Collaborating with clients to prioritize needs and set goals and objectives; 3) Guiding interventions to meet agreed upon goals through observation and participatory design. The document suggests research is needed on how designers can contribute to social issues and evaluate socially responsible products.