Question 5:how did you attract/address your audience?JoelMoran
油
The document discusses targeting an audience of males under 18 for a found footage film. It suggests advertising the film on TV shows and websites popular with that demographic, like those featuring content about lifestyle and entertainment. It also recommends emphasizing the found footage format and simplifying the more complex plot to attract the intended audience. Additionally, the document categorizes types of viewers and analyzes that the film could appeal to both mainstream plus audiences interested in unique styles like found footage, as well as more adventurous film buffs due to its non-linear storytelling.
The document provides a marketing plan for a short film called "Monday Morning Madness". It is a black and white comedy that follows two contrasting characters on their journey to school, similar to Charlie Chaplin films. The plan discusses approaching production companies like Fox, DreamWorks and Universal for funding and distribution. Focus groups with the target audience of 14-19 year olds provided positive feedback and agreement that the film was suitable. The marketing strategy involves showing the short film before full comedies in theaters and on DVDs to effectively reach its British youth audience.
The document discusses strategies for appealing to a target young adult audience with a thriller film. It aims to challenge thriller conventions by using unconventional plot elements and diverse main characters that audiences can relate to. Scenes create suspense without giving away the full plot. Costumes counter teen drama stereotypes. Having more female than male main characters expands the audience by appealing more to women. Independent production and distribution allow more direct marketing through social media and online platforms that target audiences frequently use.
British media institutions would be most likely to distribute the film because it has British themes, characters, and funding. It was filmed in Britain and focuses on culturally specific British elements. These include the film's visual style, themes around a university student, and moral messages about British culture. Small British institutions like Film4 may be interested because they show similar thriller/horror genres aimed at younger audiences. The film would not appeal to a mass American audience due to its low budget, lack of famous actors or locations, and niche themes. It is therefore best suited to the British film industry rather than Hollywood.
The target audience for short films are typically young people such as students and independent filmmakers. Short films appeal to this audience because they have simple, straightforward storylines that don't require large budgets. They also often include social or hidden messages that this young audience can relate to based on their own life experiences. While the document initially proposed a romance thriller genre, the filmmakers realized this would be too complicated to execute well in only 5 minutes and instead changed it to a drama in a social realism style to better suit the constraints of making a short film.
The document discusses how the filmmakers attracted their target audience of young males for an action film. They stuck to common action film conventions like good vs evil and used an Anglo-Franco rivalry as the central conflict. Action sequences, realistic gun aesthetics, and "cool" character outfits were used to appeal to the male demographic. Close-up shots and editing techniques immersed viewers to engage them. Audience feedback confirmed the film succeeded in attracting viewers through its story, cinematography, music, and cliffhanger ending.
The document discusses the target audience, production companies, budget, age classification, and features of a new film. The target audience is late teens interested in a change from typical action films, and the mystery/action/thriller elements may attract more girls due to the starring role. The production companies, Miramax and Bad Robot Productions, are experienced with similar genres. The budget is estimated at 贈8 million, requiring less well-known stars like Pulp Fiction. The age classification is 15 to target older teens and make more money. The film contains action and thriller elements to attract its target audience of older teens and young adults.
The document discusses the target audience, production companies, budget, age classification, and features of a new film. The target audience is late teens interested in a change from typical action films, and the mystery/action/thriller elements may attract more girls due to the starring role. The production companies, Miramax and Bad Robot Productions, are experienced with similar genres. The budget is estimated at 贈8 million, requiring less well-known stars like Pulp Fiction. The age classification is 15 to target older teens and make more money. The film contains action and thriller elements to attract its target audience of older teens and young adults.
To attract their target audience of 15-24 year olds, the filmmakers cast young, attractive actors that this demographic could relate to. They designed the female detective to appeal to male viewers with her attractive, femme fatale character dressed in smart, casual clothes and red lipstick. There is also a romantic subplot between the two detectives to engage female viewers. Additionally, the opening scene features graphic crime scene details like blood and props to draw in young male audiences interested in thriller and crime genres.
The audience for this media product is teenagers ages 15-18. Research showed that thrillers make a huge profit from this age group. While some people ages 20-28 also watch these films, teenagers are the key demographic. In order to target this teenage audience, the film would need a 15 rating certification to allow 15-18 year olds to view it theatrically. A 12A rating would be too restrictive, while an 18 rating would lose out on profits from younger teenagers. The film aims to be similar to other 15 rated thrillers like The Strangers and Silent House that involve home invasion and suspense with frightening themes, violence, and gore.
This document outlines the planning for a theatrical trailer for a drama film targeted at 16-24 year old females. Key elements of the trailer include focusing on a realistic storyline with relatable themes around relationships. The trailer aims to intrigue audiences about the film's story and leave some cliffhangers, without giving too much away. The film would be distributed by a major studio like Universal known for appealing to family audiences. Marketing efforts will ensure the film's themes are relevant to modern society.
The document discusses how movie trailers appeal to their target audiences. It provides examples of how trailers for the movies The Conjuring, The Woman in Black, and Dark Skies aim their trailers at teenagers and young adults through the use of relatable settings and characters. Trailers connect with audiences by including university students, families, children, and depictions of everyday life that viewers can relate to based on their age and experiences. This helps the trailers engage with and maintain their target audiences.
The document provides tips for making an effective short film in 8 steps. It recommends keeping the film short (under 10 minutes) to control costs and appeal to film festivals. It advises avoiding cliches and stereotypes, telling a compelling story with goals and obstacles for the protagonist. The document also suggests balancing dialog with visual storytelling, focusing a single dramatic moment with conflict and choice, engaging the audience from the start and end, using lighting and sound effectively to enhance the narrative without being too dark or loud.
Short films are typically between 5-40 minutes long, made with low budgets by independent filmmakers to showcase their talent and gain funding for future projects. They are often screened at film festivals and funded through grants or donations. While short films have small budgets and casts, they allow amateur filmmakers to experiment with new styles and genres.
The document summarizes an adaptation of the TV show "Friends" into a feature film. The film would focus on the group after they have moved out of the city and started new lives. It would be a comedy/drama genre certified at 15 years old. The narrative involves the friends reuniting on vacation and having to work together after a helicopter crash strands them in the woods. The target audience would be original fans of the TV show aged 15-25 years old. Constraints include budget, while opportunities could involve capturing the sitcom feel with a lower budget.
This document analyzes the trailer for the horror film "The Visit" through its use of codes and conventions. It notes how the trailer purposefully subverts genre conventions, such as using high key lighting and natural sounds instead of low key lighting and ominous music. It also discusses how the trailer builds mystery through the point of view shots of the children and warnings from the grandfather. The changing music and shots are used to reveal parts of the plot and intrigue audiences without giving too much away. Overall, the trailer aims to hook audiences and make the film memorable through its unconventional techniques.
1) The trailer is being produced to promote a film with a female protagonist, targeting teenagers and young adults aged 15-25, especially females.
2) The trailer will be distributed in cinemas, on television, and social media to reach its target audience.
3) The trailer will use the conventions of the social realism genre, including typical locations, characters, and a narrative about a protagonist dealing with social issues and changes in her life, while also subverting some stereotypes about teenagers and gender.
The document discusses the target audience and marketing strategy for an independent crime thriller film. The primary audience is 15-40 year old males from urban areas who enjoy crime thrillers. A secondary audience is 20-35 year old females also from urban areas. Locations were selected to feel realistic and relatable to urban audiences. The crime and mystery elements aim to attract both male and female viewers interested in psychological thrillers. Feedback from test audiences led to changes like varying shot lengths for pacing, extending title screens for readability, adjusting audio, and cutting prolonged travel scenes.
The document discusses the promotion of a film through various ancillary texts. It describes:
- The film's tagline "The infection is coming" which intrigues audiences about the post-apocalyptic storyline and features a strong female protagonist.
- The target audience of 15-30 year olds who like thought-provoking films. Social media and film festivals will be used to attract this audience.
- The film poster which teases the storyline and protagonist without revealing too much, intriguing audiences. It depicts the dystopian theme and appeals to the target market.
- The film magazine cover which showcases the film to a wider audience. It portrays the dark, dystopian genre through
The document analyzes the film Kidulthood and how it employs techniques of British social realism. It discusses the use of location shooting to make the film feel realistic. Non-professional actors were cast who were around the same ages as the characters to add authenticity. Minimal editing is used to seem more realistic, with handheld camerawork breaking the "Hollywood feel." There are many establishing shots and wide shots to show real-life locations and establish scenes, along with some close-ups to draw the audience closer to characters' raw emotions. Overall, the film aims to feel authentic through its use of techniques that emphasize realism over polished production values.
A film trailer is a marketing preview of an upcoming movie. Its main purpose is to advertise the film by highlighting exciting clips to attract audiences. Trailers were originally shown in theaters and on TV, but now are also widely distributed online. The first trailer was produced in 1913 to promote a musical, starting a new form of movie advertising. Throughout the 1950s and 60s, trailers evolved from simple clips with text descriptions to faster-paced, textless previews similar to modern trailers. New technologies now allow trailers to incorporate special effects and music.
The document analyzes the poster for the film "12 Years a Slave". The central title draws attention to the integral story within the film. The main image features the main character, a slave, with a fearful facial expression and running stance to indicate he is escaping slavery. Including that the film tells a true story encourages empathy and interest from audiences in learning his real experience. The poster also includes the director and main actors to draw on their prior work, and notes the film is based on a true story to further engage audiences with the realistic characters. However, it intentionally omits a specific release date to generate intrigue and anticipation around the film's launch.
This document discusses the target audience for a student media production. It began by considering audiences aged 12-15 but focus groups of classmates aged 16-17 did not relate to or understand the film. Teachers aged 30+ had a better understanding. The document then discusses choosing a BBFC 12A rating but targeting an older audience of 25+ who would appreciate the complex narrative and genre elements. Research on film genres and gender showed that crime films appeal to both male and female audiences.
The document discusses feedback from a test screening of the opening to a student film. The audience, aged 16-18, responded positively and wanted to see more. They found the flashbacks interesting and creepy, creating suspense. Males seemed more interested than females, possibly because the female role is an attractive blonde woman. However, one viewer was confused by the role of an older male character at the end and didn't realize he was a detective, which could negatively impact their willingness to watch more. Overall, the film attracted its target audience through its thrilling narrative, characters, and use of effects and sound.
The document analyzes the potential target audience for the film "Letter for Tom". It finds that the film is primarily aimed at a female audience, as romance films typically attract more women. Additionally, the film's female authors and lead role played by a woman would make it appealing from a female perspective. The target age group is identified as young adults who can relate most to the main characters who are in their early 20s. Finally, the film is aimed at a regional audience from Barnsley where it was filmed, allowing it to appeal to locals and represent the Yorkshire area truthfully.
How did you attract adress your audiencesanti alvarez
油
Our film "This Life Ain't Fair" follows three boys from South London trying to succeed in the music industry while leaving behind a past of gang life and crime. We aimed to attract local audiences by setting the film locally and dressing the characters in typical South London clothing like tracksuits and hoodies that viewers could relate to. The opening scene does not reveal too many details about the characters' struggles so that audiences can relate their own problems without focusing on extremes. This realistic portrayal of relatable issues and clothing was intended to engage audiences who might otherwise be put off by unrealistic scenarios.
Icon Film Distribution would be most interested in distributing the media product, as they have distributed similar thriller films in the past like "Alpha dog" and "Fairytale" that have older target audiences. Film Nation Entertainment also seems suitable since they distributed the similar thriller "Crush". The media product would mainly appeal to UK and US teenagers and young adults since it relates to typical high school experiences. Marketing through social media, TV, and radio ads would be most effective given the target demographic. Self-distribution in UK cinemas and on Netflix could work well to reach a wide audience, especially younger viewers who use Netflix.
This document discusses the conventions of short films and how the author's media product conformed to or challenged several conventions. It notes that the film used only one main character to allow for character development within the short time frame. It incorporated a plot twist, was limited by a low budget that restricted equipment and locations, and was under 30 minutes in length, conforming to standard short film conventions. The film began in a relatable setting and introduced a situation to engage viewers, as is typical for short films.
Our short film After Hours runs for 19 minutes and follows a day in the life of Don Walters, a depressed school teacher. It spans a single day, which is a typical timeframe for short films. Short films usually focus on a singular event over a short period due to their limited runtime. They also tend to have a simplistic narrative following a single character. Our film correlates with these conventions by having a singular protagonist and storyline over a short period. It also expands on conventions by layering the narrative similar to a feature-length film. Short films are typically low-budget with a limited crew and equipment, and our film follows these conventions closely due to limitations, though it challenges some by using equipment like a drone.
The document provides tips for how to effectively make a short film in 8 steps:
1. Keep the film short, under 10 minutes, to control costs and keep festival selectors interested. Test lengths with audiences.
2. Avoid cliches and stereotypes; tell original, personal stories that resonate with you.
3. Ensure the film has a compelling narrative with a protagonist, goal, and obstacle to engage audiences.
4. Balance visual storytelling and dialogue; use images and lack of dialogue to convey meaning.
5. Focus on a powerful single moment or conflict while avoiding too much action in too short a time.
6. Hook audiences from the start and provide a satisfying ending to keep them
To attract their target audience of 15-24 year olds, the filmmakers cast young, attractive actors that this demographic could relate to. They designed the female detective to appeal to male viewers with her attractive, femme fatale character dressed in smart, casual clothes and red lipstick. There is also a romantic subplot between the two detectives to engage female viewers. Additionally, the opening scene features graphic crime scene details like blood and props to draw in young male audiences interested in thriller and crime genres.
The audience for this media product is teenagers ages 15-18. Research showed that thrillers make a huge profit from this age group. While some people ages 20-28 also watch these films, teenagers are the key demographic. In order to target this teenage audience, the film would need a 15 rating certification to allow 15-18 year olds to view it theatrically. A 12A rating would be too restrictive, while an 18 rating would lose out on profits from younger teenagers. The film aims to be similar to other 15 rated thrillers like The Strangers and Silent House that involve home invasion and suspense with frightening themes, violence, and gore.
This document outlines the planning for a theatrical trailer for a drama film targeted at 16-24 year old females. Key elements of the trailer include focusing on a realistic storyline with relatable themes around relationships. The trailer aims to intrigue audiences about the film's story and leave some cliffhangers, without giving too much away. The film would be distributed by a major studio like Universal known for appealing to family audiences. Marketing efforts will ensure the film's themes are relevant to modern society.
The document discusses how movie trailers appeal to their target audiences. It provides examples of how trailers for the movies The Conjuring, The Woman in Black, and Dark Skies aim their trailers at teenagers and young adults through the use of relatable settings and characters. Trailers connect with audiences by including university students, families, children, and depictions of everyday life that viewers can relate to based on their age and experiences. This helps the trailers engage with and maintain their target audiences.
The document provides tips for making an effective short film in 8 steps. It recommends keeping the film short (under 10 minutes) to control costs and appeal to film festivals. It advises avoiding cliches and stereotypes, telling a compelling story with goals and obstacles for the protagonist. The document also suggests balancing dialog with visual storytelling, focusing a single dramatic moment with conflict and choice, engaging the audience from the start and end, using lighting and sound effectively to enhance the narrative without being too dark or loud.
Short films are typically between 5-40 minutes long, made with low budgets by independent filmmakers to showcase their talent and gain funding for future projects. They are often screened at film festivals and funded through grants or donations. While short films have small budgets and casts, they allow amateur filmmakers to experiment with new styles and genres.
The document summarizes an adaptation of the TV show "Friends" into a feature film. The film would focus on the group after they have moved out of the city and started new lives. It would be a comedy/drama genre certified at 15 years old. The narrative involves the friends reuniting on vacation and having to work together after a helicopter crash strands them in the woods. The target audience would be original fans of the TV show aged 15-25 years old. Constraints include budget, while opportunities could involve capturing the sitcom feel with a lower budget.
This document analyzes the trailer for the horror film "The Visit" through its use of codes and conventions. It notes how the trailer purposefully subverts genre conventions, such as using high key lighting and natural sounds instead of low key lighting and ominous music. It also discusses how the trailer builds mystery through the point of view shots of the children and warnings from the grandfather. The changing music and shots are used to reveal parts of the plot and intrigue audiences without giving too much away. Overall, the trailer aims to hook audiences and make the film memorable through its unconventional techniques.
1) The trailer is being produced to promote a film with a female protagonist, targeting teenagers and young adults aged 15-25, especially females.
2) The trailer will be distributed in cinemas, on television, and social media to reach its target audience.
3) The trailer will use the conventions of the social realism genre, including typical locations, characters, and a narrative about a protagonist dealing with social issues and changes in her life, while also subverting some stereotypes about teenagers and gender.
The document discusses the target audience and marketing strategy for an independent crime thriller film. The primary audience is 15-40 year old males from urban areas who enjoy crime thrillers. A secondary audience is 20-35 year old females also from urban areas. Locations were selected to feel realistic and relatable to urban audiences. The crime and mystery elements aim to attract both male and female viewers interested in psychological thrillers. Feedback from test audiences led to changes like varying shot lengths for pacing, extending title screens for readability, adjusting audio, and cutting prolonged travel scenes.
The document discusses the promotion of a film through various ancillary texts. It describes:
- The film's tagline "The infection is coming" which intrigues audiences about the post-apocalyptic storyline and features a strong female protagonist.
- The target audience of 15-30 year olds who like thought-provoking films. Social media and film festivals will be used to attract this audience.
- The film poster which teases the storyline and protagonist without revealing too much, intriguing audiences. It depicts the dystopian theme and appeals to the target market.
- The film magazine cover which showcases the film to a wider audience. It portrays the dark, dystopian genre through
The document analyzes the film Kidulthood and how it employs techniques of British social realism. It discusses the use of location shooting to make the film feel realistic. Non-professional actors were cast who were around the same ages as the characters to add authenticity. Minimal editing is used to seem more realistic, with handheld camerawork breaking the "Hollywood feel." There are many establishing shots and wide shots to show real-life locations and establish scenes, along with some close-ups to draw the audience closer to characters' raw emotions. Overall, the film aims to feel authentic through its use of techniques that emphasize realism over polished production values.
A film trailer is a marketing preview of an upcoming movie. Its main purpose is to advertise the film by highlighting exciting clips to attract audiences. Trailers were originally shown in theaters and on TV, but now are also widely distributed online. The first trailer was produced in 1913 to promote a musical, starting a new form of movie advertising. Throughout the 1950s and 60s, trailers evolved from simple clips with text descriptions to faster-paced, textless previews similar to modern trailers. New technologies now allow trailers to incorporate special effects and music.
The document analyzes the poster for the film "12 Years a Slave". The central title draws attention to the integral story within the film. The main image features the main character, a slave, with a fearful facial expression and running stance to indicate he is escaping slavery. Including that the film tells a true story encourages empathy and interest from audiences in learning his real experience. The poster also includes the director and main actors to draw on their prior work, and notes the film is based on a true story to further engage audiences with the realistic characters. However, it intentionally omits a specific release date to generate intrigue and anticipation around the film's launch.
This document discusses the target audience for a student media production. It began by considering audiences aged 12-15 but focus groups of classmates aged 16-17 did not relate to or understand the film. Teachers aged 30+ had a better understanding. The document then discusses choosing a BBFC 12A rating but targeting an older audience of 25+ who would appreciate the complex narrative and genre elements. Research on film genres and gender showed that crime films appeal to both male and female audiences.
The document discusses feedback from a test screening of the opening to a student film. The audience, aged 16-18, responded positively and wanted to see more. They found the flashbacks interesting and creepy, creating suspense. Males seemed more interested than females, possibly because the female role is an attractive blonde woman. However, one viewer was confused by the role of an older male character at the end and didn't realize he was a detective, which could negatively impact their willingness to watch more. Overall, the film attracted its target audience through its thrilling narrative, characters, and use of effects and sound.
The document analyzes the potential target audience for the film "Letter for Tom". It finds that the film is primarily aimed at a female audience, as romance films typically attract more women. Additionally, the film's female authors and lead role played by a woman would make it appealing from a female perspective. The target age group is identified as young adults who can relate most to the main characters who are in their early 20s. Finally, the film is aimed at a regional audience from Barnsley where it was filmed, allowing it to appeal to locals and represent the Yorkshire area truthfully.
How did you attract adress your audiencesanti alvarez
油
Our film "This Life Ain't Fair" follows three boys from South London trying to succeed in the music industry while leaving behind a past of gang life and crime. We aimed to attract local audiences by setting the film locally and dressing the characters in typical South London clothing like tracksuits and hoodies that viewers could relate to. The opening scene does not reveal too many details about the characters' struggles so that audiences can relate their own problems without focusing on extremes. This realistic portrayal of relatable issues and clothing was intended to engage audiences who might otherwise be put off by unrealistic scenarios.
Icon Film Distribution would be most interested in distributing the media product, as they have distributed similar thriller films in the past like "Alpha dog" and "Fairytale" that have older target audiences. Film Nation Entertainment also seems suitable since they distributed the similar thriller "Crush". The media product would mainly appeal to UK and US teenagers and young adults since it relates to typical high school experiences. Marketing through social media, TV, and radio ads would be most effective given the target demographic. Self-distribution in UK cinemas and on Netflix could work well to reach a wide audience, especially younger viewers who use Netflix.
This document discusses the conventions of short films and how the author's media product conformed to or challenged several conventions. It notes that the film used only one main character to allow for character development within the short time frame. It incorporated a plot twist, was limited by a low budget that restricted equipment and locations, and was under 30 minutes in length, conforming to standard short film conventions. The film began in a relatable setting and introduced a situation to engage viewers, as is typical for short films.
Our short film After Hours runs for 19 minutes and follows a day in the life of Don Walters, a depressed school teacher. It spans a single day, which is a typical timeframe for short films. Short films usually focus on a singular event over a short period due to their limited runtime. They also tend to have a simplistic narrative following a single character. Our film correlates with these conventions by having a singular protagonist and storyline over a short period. It also expands on conventions by layering the narrative similar to a feature-length film. Short films are typically low-budget with a limited crew and equipment, and our film follows these conventions closely due to limitations, though it challenges some by using equipment like a drone.
The document provides tips for how to effectively make a short film in 8 steps:
1. Keep the film short, under 10 minutes, to control costs and keep festival selectors interested. Test lengths with audiences.
2. Avoid cliches and stereotypes; tell original, personal stories that resonate with you.
3. Ensure the film has a compelling narrative with a protagonist, goal, and obstacle to engage audiences.
4. Balance visual storytelling and dialogue; use images and lack of dialogue to convey meaning.
5. Focus on a powerful single moment or conflict while avoiding too much action in too short a time.
6. Hook audiences from the start and provide a satisfying ending to keep them
Short films are typically 5-10 minutes long, with 35 minutes being the maximum length. They aim to tell a story quickly and keep the number of characters low, usually 1-3 people, to avoid complications. The narrative is condensed and gets straight to the action, often taking an everyday scenario and twisting it. Most short films end with a twist or cliffhanger instead of a clear resolution due to their short duration. They are typically low-budget, independent productions shown at film festivals rather than mainstream cinemas. Narrative theories like Barthes' hermeneutic codes around suspense are often employed to engage audiences within the short time frame.
This document provides information on short films, including 5 articles about the history and current state of short films. It also defines short films, discusses reasons they are made, advantages and disadvantages of the format, ingredients for a successful short film, and typical audiences for short films. The document analyzes topics like budget constraints, screening opportunities, challenges of achieving success, importance of storytelling and production quality. It aims to inform on the genre of short films.
This document provides an overview of short films, including their history, genres, typical features, reasons for being made, funding sources, elements of success, distribution methods, intended audiences, examples, and inspiration for creating them. It notes that short films were among the earliest films due to limitations of film reels, and that YouTube now provides an easy way to create and share short films. Key points covered include the use of short films to showcase talent, leave audiences questioning, feature minor characters from other works, and attract viewers and potential employers.
Overall we researched different short films in order to get a sense of what we are doing also to help us with our decisions. We have also followed and challenged typical codes and conventions of a short film, However we need to make sure to also develop some ideas further
Short films are typically independent with small budgets and no profit. They often have a homemade feel due to lack of equipment but equal quality to blockbusters due to technology. Short films usually focus on realistic romance or drama genres for familiarity. They typically have 2-3 main characters due to budget and length to avoid confusion. A common convention is an unpredictable twist, making each film unique. They often use narrative techniques like voiceovers to engage audiences and convey ideas quickly within their short timeframes. Short films rarely screen in cinemas or TV but are found freely online and at film festivals.
Evaluation Question 1 - Megan Smith A2 MediaMegan Smith
油
This document discusses the conventions of teaser and theatrical film trailers, and how the student's media product for their coursework either challenges or follows these conventions. For their coursework, the student created a theatrical film trailer for their independent film "Fleeting Youth". The student made the decision to create a theatrical rather than teaser trailer because independent films typically do not have teaser trailers. The student aimed to follow most conventions of a theatrical trailer, such as giving viewers a sense of the general story and leaving them wanting more, while their trailer was slightly shorter than typical. The student also wanted their trailer and other promotional materials to match the conventions of a social realism genre.
This document discusses conventions of short films that the author plans to follow for their own short film. It covers typical elements of short films like having few characters, simple narratives with twists, low budgets, lengths of 5-15 minutes, and familiar settings/situations. The author analyzes how their short film will adhere to these conventions, such as using a limited number of student characters, keeping the narrative straightforward yet complex, including a thought-provoking twist, having no budget, clocking in at around 5 minutes, and being set in a typical home environment.
The document discusses the evaluation of a media production project focusing on a British crime film. Focus groups and surveys identified the target audience as mainly male ages 19-60 from working to middle class backgrounds. To attract this audience, the film incorporates codes and conventions of the genre, including typical settings, costumes, and characters like the "brawny and stupid" criminal and the "smartly dressed" crime boss. While adhering to genre expectations helps attract the intended audience, the characters could be more complex and a female character may have broadened the appeal.
The document discusses what short films are, how they are generally made, their purpose, and where they are typically shown. It provides details on the production process for short films, noting that they are usually low-budget projects made by independent filmmakers to gain experience and showcase their talent. Short films are often screened at film festivals and used to test ideas before developing a feature-length film. Their purpose can be for experience, creating a show reel, pursuing partnerships, raising one's profile, or testing an idea. They may be shown to family and friends, online, on television if of high quality, or at film festivals to be viewed by industry professionals.
Short films are typically between 3 to 40 minutes in length. They have simple storylines that are condensed and involve 1 to 3 main characters. Due to their short length, short films focus on conveying strong emotions through creative visuals and sounds rather than lengthy dialogue. They have small, niche audiences and low budgets. Unlike mainstream films, short films are largely distributed online for free to reach wide audiences.
Our film uses typical thriller conventions like setting in a secluded forest to create mystery and tension. However, we challenge conventions by making the antagonist a teenage girl rather than the usual middle-aged male. We also film in broad daylight rather than darkness. We aim to distribute to studios like Lionsgate, New Line, and Universal that frequently distribute popular thrillers. Our target audience is 15-30 year olds, as films with similar unconventional aspects like Hard Candy and Orphan appealed to this group. We have learned new technologies like using a Canon DSLR camera and programs like Garageband and Photoshop to film, edit, and promote our project.
This document contains the responses to four evaluation questions about a short thriller film opening created by the author's group. In response to the first question, the author explains that their opening uses conventions common to thrillers like building suspense around an antagonist's plans for revenge. They also felt their editing and techniques matched professional quality. For the second question, the author acknowledges limitations due to the short length but notes the three characters were portrayed as typical black teenagers, with potential issues around stereotyping the antagonist. In response to distributing the film, the author expresses a desire to partner with a major studio for widespread promotion and profit. Finally, they discuss attracting and engaging their target audience through an exciting storyline, filming techniques, and positive feedback
The document discusses targeting a young audience aged 15-19 for a new film. It aims to attract this demographic with the film's focus on young characters, scary ghosts, and location in working class Britain. The opening sequence is designed to thrill and excite teenage audiences by featuring a likeable young main character and interesting supernatural elements. Horror films involving paranormal activity have proven popular with this age range.
This document presents answers to evaluation questions about a student media project.
1) The student's thriller opening uses conventions from professional thrillers like suspense to build anticipation about what an antagonist will do for revenge. It also uses techniques like point-of-view shots that are seen in real thriller films.
2) The short film only included 3 black characters - a "thug" antagonist, and protagonist and antagonist portrayed as typical black teenagers. This could perpetuate stereotypes about black people being violent.
3) Allowing a major studio to distribute the film could lead to worldwide promotion and increased profits since films with similar storylines that are distributed widely tend to do well financially.
4) The
The document discusses target audiences for three films - American Psycho, The Conjuring, and Shutter Island. It provides details on the age ratings and content of each film that appeals to certain demographics. For example, American Psycho appeals to both men and women due to its satire of masculinity. The Conjuring intrigues audiences with its true story elements. Shutter Island confuses audiences with its psychological thriller plot. The document then discusses distribution methods and the importance of marketing a film to engage its target audience.
Prelims of Kaun TALHA : a Travel, Architecture, Lifestyle, Heritage and Activism quiz, organized by Conquiztadors, the Quiz society of Sri Venkateswara College under their annual quizzing fest El Dorado 2025.
How to use Init Hooks in Odoo 18 - Odoo 際際滷sCeline George
油
In this slide, well discuss on how to use Init Hooks in Odoo 18. In Odoo, Init Hooks are essential functions specified as strings in the __init__ file of a module.
SOCIAL CHANGE(a change in the institutional and normative structure of societ...DrNidhiAgarwal
油
This PPT is showing the effect of social changes in human life and it is very understandable to the students with easy language.in this contents are Itroduction, definition,Factors affecting social changes ,Main technological factors, Social change and stress , what is eustress and how social changes give impact of the human's life.
APM People Interest Network Conference 2025
- Autonomy, Teams and Tension
- Oliver Randall & David Bovis
- Own Your Autonomy
Oliver Randall
Consultant, Tribe365
Oliver is a career project professional since 2011 and started volunteering with APM in 2016 and has since chaired the People Interest Network and the North East Regional Network. Oliver has been consulting in culture, leadership and behaviours since 2019 and co-developed HPTM速an off the shelf high performance framework for teams and organisations and is currently working with SAS (Stellenbosch Academy for Sport) developing the culture, leadership and behaviours framework for future elite sportspeople whilst also holding down work as a project manager in the NHS at North Tees and Hartlepool Foundation Trust.
David Bovis
Consultant, Duxinaroe
A Leadership and Culture Change expert, David is the originator of BTFA and The Dux Model.
With a Masters in Applied Neuroscience from the Institute of Organisational Neuroscience, he is widely regarded as the Go-To expert in the field, recognised as an inspiring keynote speaker and change strategist.
He has an industrial engineering background, majoring in TPS / Lean. David worked his way up from his apprenticeship to earn his seat at the C-suite table. His career spans several industries, including Automotive, Aerospace, Defence, Space, Heavy Industries and Elec-Mech / polymer contract manufacture.
Published in Londons Evening Standard quarterly business supplement, James Caans Your business Magazine, Quality World, the Lean Management Journal and Cambridge Universities PMA, he works as comfortably with leaders from FTSE and Fortune 100 companies as he does owner-managers in SMEs. He is passionate about helping leaders understand the neurological root cause of a high-performance culture and sustainable change, in business.
Session | Own Your Autonomy The Importance of Autonomy in Project Management
#OwnYourAutonomy is aiming to be a global APM initiative to position everyone to take a more conscious role in their decision making process leading to increased outcomes for everyone and contribute to a world in which all projects succeed.
We want everyone to join the journey.
#OwnYourAutonomy is the culmination of 3 years of collaborative exploration within the Leadership Focus Group which is part of the APM People Interest Network. The work has been pulled together using the 5 HPTM速 Systems and the BTFA neuroscience leadership programme.
https://www.linkedin.com/showcase/apm-people-network/about/
Useful environment methods in Odoo 18 - Odoo 際際滷sCeline George
油
In this slide well discuss on the useful environment methods in Odoo 18. In Odoo 18, environment methods play a crucial role in simplifying model interactions and enhancing data processing within the ORM framework.
The Constitution, Government and Law making bodies .saanidhyapatel09
油
This PowerPoint presentation provides an insightful overview of the Constitution, covering its key principles, features, and significance. It explains the fundamental rights, duties, structure of government, and the importance of constitutional law in governance. Ideal for students, educators, and anyone interested in understanding the foundation of a nations legal framework.
How to Modify Existing Web Pages in Odoo 18Celine George
油
In this slide, well discuss on how to modify existing web pages in Odoo 18. Web pages in Odoo 18 can also gather user data through user-friendly forms, encourage interaction through engaging features.
Mate, a short story by Kate Grenvile.pptxLiny Jenifer
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A powerpoint presentation on the short story Mate by Kate Greenville. This presentation provides information on Kate Greenville, a character list, plot summary and critical analysis of the short story.
Database population in Odoo 18 - Odoo slidesCeline George
油
In this slide, well discuss the database population in Odoo 18. In Odoo, performance analysis of the source code is more important. Database population is one of the methods used to analyze the performance of our code.
2. TIMINGS
Short films are typically between 5-20 minutes long, although there tends to be a rule
which states that people become put off watching a short film if the time extends to
over 12 minutes. After Hours is 18 minute long film, meaning that, although we are
following the conventions of short films, we are posing a risk to ourselves in which the
audience may be deferred by the length before even turning on.
To ensure that our film was successful, we had to be extremely harsh on ourselves
whist editing: is there a section where your interest drops? Does the film instantly
engage its audience?
These questions were extremely important to ask ourselves as the length of the film
would become severely noticeable if there was any point in which the interest
declined.
Whilst editing, there were a few sections in which I thought that the level of interest
may have dropped in our audience. To address this issue, I had to make the call on
how to increase the energy of the scene. Occasionally, I achieved this through adding
in music, changing the pace of the edit or boosting the overall look of the shot
through its colour balance.
3. SIMPLIFYING THINGS
Another main convention of short films is the necessity to keep things simple: no
convoluted plot that will lose the audiences engagement not too many characters
that the audience is expected to wrap their heads around no tricky subplots to
attempt to weave into your storyline.
The reasoning for this convention is due to the lack of time you are given in short
films. Truthfully you have a maximum of 20 minutes to tell your story. You simply dont
have time to be complicating things by aiming to tell a 90 minute tale in less than a
fifth of the time.
We followed this convention by keeping our short film extremely simple, whilst
keeping the interesting themes and messages in the nuances of the films presentation
to ensure that the plotline did not come across as being too childish or basic. When
we analyse After Hours, we initially see a film which follows the life of one character,
Don Walters, and how he deals with being locked inside a school overnight.
Nonetheless, when we look into the film further, we see the journey he takes:
transforming from a cynical and introverted man who only cares for the exclusive
relationship he has with his daughter, into the much more open-minded and self-
accepting man at the end of the film who understands that he has the capability to be
happy and believes that he deserves it.
4. ADDRESSING YOUR AUDIENCE
The general stereotype for audiences of short films follow these demographics:
- Social Grade of A to C1, or unemployed students who have come from an A to C1
upbringing
- Succeeders or Aspirers people who are already in the business and are looking
for talent that they can snatch up, or creative people who aspire to make it into
the industry and are looking for inspiration.
- Stereotypically British due to the representation of short films by British film
festivals and independent companies in the UK.
With these demographics in mind, I believe our film has successfully appealed to our
target audience as the characters represented in the film are of the same A to C1
demographic and therefore the audience should be able to identify with the action on
screen closely. Additionally, our film is very British in its nature, identifying with
everyday British culture as it is set in a typical public school and equally, it deals with
the problems in family relationships that are common to modern British lifestyles.
5. CONCEPTUAL CONVENTIONS
The conceptual conventions of short films are as follows:
- Normalistic setting, characters and plotline short films tend to be realistic and
believable
- One main protagonist throughout the film
- A plotline twist to make the film more exciting and engaging for the audience
- No or very little CGI, including explosions, fantasy or magic
- Basic equipment is used to film
- Often narrators are used to help tell the story
Our film follows all of these conventions due to our budget and the equipment
available to us.