Do you speak Google? Do you know the single most important element to your website showing up in Google? Join us for an entry level webinar to help you gain literacy in the language of Google. Trent Blizzard will share cutting edge Tips, Tools and Trends affecting the internet marketing industry today. The world of search engines and rankings is a very complex one. This webinar is geared to make you more comfortable with the basics of Google and its multifaceted algorithms. In this day and age, its not about just ranking high, its about Getting the Click. Some of the topics covered and defined will include: SEO vs. SEM: Learn how these two phrases are different, and how they each can help you rank higher in the Google organic and paid search. Organic Search: The area you show up for in Google that costs you nothing. Learn some of the best practices to help get you higher organic rankings. By showing up in Organic, PPC and Local Searches, the reality is consumers believe that your business is better than your competitors. Universal vs. Vertical Search: This is a hot topic these days! Learn more about The Dilution of the Top 10 as well as new tools such as Search Wiki, the Wonder Wheel, and 10 vs. 100 Local Search vs. Google Maps Do you know what you are doing to rank better in Local Search? Have you claimed your Local Google listing? Local Search can account for 20-30% of all your sites traffic. Learn how and why it is important to show up in the Ten Box. For the full webinar on-demand, go to http://newsletter.blizzardinternet.com/webinars/