AmandavonDeak_Resume
- 1. Page1 Amanda vonDeak Innovative Consultant - Training, Marketing and Content Management avondeak@gmail.com Summary Established professional with 20+ years of marketing, training and content management experience. Hi Tech background. Career includes 10 years with Autodesk and 6 years with Deloitte & Touche, an international services firm. Named on a U.S. patent application for marketing/decision system software. Interested in opportunities with corporations and NASA centers across the country. Specialties: Corporate Training, Learning Management Systems, Adult Education, Marketing, Branding and Identity, Web Content Creation, Online Marketing, Hi Tech, Software, Services, Strategic Channels, Public Relations, Corporate Communications, Consulting. Experience Contractor - NASA Glenn Research Center at SGT/ATS JV January 2015 - Present (1 year 3 months) Currently coordinating employee development and technical training classes, seminars and special events for NASAs Human Capital Development Division. Create course items in NASAs learning management system (SATERN). Determine catalogs, competencies and curricula. Perform market research to determine external training providers for onsite courses and seminars; obtain proposals/bids; collect Statements of Work; secure sole source justifications as needed. Create outreach communications to engage teams and encourage employee participation in training classes. Summarize evaluations for training effectiveness metrics; track class fill ratios. Roll up class results into quarterly and fiscal year reports. Assist HCDD, as needed, with annual Training Needs Assessment and utilize the Assessment data to target students for upcoming classes. Member of NASA Technical Training Committee, chaired by Dr. John Sankovic, Director of the Office of Technology Incubation and Innovation at NASA-Glenn. Workforce Educator/ ESOL Instructor at Cuyahoga Community College September 2012 - December 2013 (1 year 4 months) Taught Workforce Literacy and Intro to Computer seminars, as well as English, to recently resettled adult refugees as part of Ohio's Adult Basic Literacy Education (ABLE) program. Ohio ABLE is a nationally ranked adult literacy program. Created eLearning modules using Blackboard LME, web-based collaborative software, and eForms systems. AmeriCorps Volunteer at A.S.I.A. September 2011 - September 2012 (1 year 1 month) AmeriCorps ESL/Literacy Instructor at ASIA, a non-profit agency that serves more than 8000 immigrant and refugee families in Ohio. Focused on ASIAs pre-literacy program and collaborative learning partnership
- 2. Page2 with Lakewood City Schools. Tutored K-12 students, with an emphasis on writing skills. Created lesson plans; taught classes; provided homework assistance. Assisted with Family Literacy programs. Delivered cultural presentations to area educators. Established a pilot program for collaborative learning with the Lakewood school district. Wrote two grant proposals in partnership with Lakewood City Schools. Built family libraries for English language learners. Oversaw the creation of original children's stories that were translated and published in four languages. Senior Marketing Manager at Autodesk November 2000 - March 2011 (10 years 5 months) Senior Marketing Manager for worlds 5th largest PC software company. During this time, Autodesk grew from $400 million to $2.3 billion in annual revenue. Member of Autodesk Labs team, Autodesk Learning division, and Global Launch Team. Developed marketing programs for and with hundreds of Authorized Training Centers across the country. Created a variety of promotional materials -- including press releases, articles, interviews, white papers, newsletter content, speaking proposals, and more. Produced learning paths, profiles, case studies and success stories about applications and trends. See marketing resume for details. Senior eMarketing Manager at Fair Isaac 1998 - 2000 (2 years) eMarketing Manager, responsible for marketing eDecisioning and Analytics products. Awarded Fair, Isaac Inventor Award for team patent application: Fair, Isaac MarketSmart Decision System. Co-authored a white paper on MultiCAST, published by MRI and Andersen Consulting. Distributed to CEOs, CFOs and CIOs across the nation. Vertical Marketing Manager at Marcam Solutions 1996 - 1998 (2 years) (Invensys/Baan Process Solutions) Regional Marketing Manager at Deloitte & Touche 1988 - 1994 (6 years) Regional Marketing Manager for New England accounting and consulting practice of Deloitte (based in Boston, covered a tri-state area). Directed proposal division, overseeing the work of graphic artists, writers and production staff. PR Account Executive at Cunningham & Walsh 1984 - 1986 (2 years) Writing, Public Relations, Media Relations and Media Placement. Clients included: Corning Glass Works, Grant Thornton (accounting/consulting firm), Pendleton, Germaine Monteil Cosmetics, Folger's, Swatch Watches. Wrote articles; placed products; represented clients at press conferences and events; assisted with Corning's sponsorship of the America's Junior Miss program.
- 3. Page3 Volunteer Experience Literacy Instructor at AmeriCorps August 2012 - August 2013 (1 year 1 month) Publications MultiCAST: the New Face of Multi-Channel Marketing mThink April 3, 2000 Authors: Amanda vonDeak, Norm Lyons As companies race to add new channels, they frequently lose track of how to integrate them. Each channel keeps its own data and markets to customer segments independently. MultiCAST offers a revolutionary new approach to multichannel marketing, which makes it easy for retailers to deliver the right offer, to the right person, at the right time, using the right channel. Skills & Expertise Corporate Communications Marketing Public Relations Consulting Branding & Identity Applied Linguistics Health Literacy Multicultural Education Program Management Strategy Thought Leadership Social Networking Proposal Writing Nonprofits Marketing Management Product Management Education Cleveland State University Master's Degree, Educational/Instructional Technology, 2012 - 2014 Grade: 3.9/4.0 Activities and Societies: Practicum in educational technology and eLearning - produced web-based learning modules for adult education program University of Pennsylvania Bachelor of Arts (BA), English, with concentration in Marketing from the Wharton School, 1980 - 1984 Grade: 3.46/4.0 Dean's List. Graduated cum laude. Activities and Societies: Marketing internships, Publishing internships, Editorial internships during college.
- 4. Page4 Honors and Awards Co-author of MultiCAST: The New Face of Multi-Channel Marketing, published by Fair, Isaac and Company Inc. Also published /distributed by MRI and Andersen Consulting. Named on Patent Application for MarketSmart Decision System architecture. Received a Fair, Isaac Inventor Award for taking the technology from concept to reality. Received a Peer Award from Autodesk Consulting. Speaker/Delegate at Autodesk conferences in Barcelona, Spain, Beijing, China and Auckland, NZ, as well as cities throughout the United States. Returning Speaker at Autodesk University 2000, 2001, 2003, 2006, 2008. Interests New Technology, Social Networking, Community Courses Senior Marketing Manager Autodesk Media Training Online Communities Communication Cross-Cultural Teams Myers-Briggs Road to Abilene Contractor - NASA Glenn Research Center SGT/ATS JV Women Ignite Modern Learning Skillsoft Unconscious Bias AmeriCorps Volunteer A.S.I.A. Mediation Skills Diversity and Poverty Sim