Anthropologist in search of UX
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The document discusses applying anthropological and ethnographic research methods to user experience (UX) design. It outlines different research methods like ethnography of UX, usability tests, discourse analysis, and diary studies. It then provides examples of analyzing user data from Google Analytics and preferences for different cultures - Americans prefer email contact and blog posts in slang, Asians prefer live chat and relationship building, Europeans show high uncertainty avoidance and engage through product testing and interviews. The document concludes by stating an anthropologist is searching for UX and outlines a process involving UX evaluation, UX design, cultural research, and user research.
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LRC image social media marketing class designGuildford Flames Adam Long Helmet Design Challenge 2025
Guildford Flames Adam Long Helmet Design Challenge 2025Tom Hutchinson
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This is my submission for the 2025 Guildford Flames Goaltender Helmet Design Competition for Adam Long. This presentation goes over the different design elements I incorporated into my design of the helmet and justifies what was chosen. It also includes comprehensive views of the helmet from all three side which were to be edited in accordance to the brief.LAVIELACE - Collections portfolio showcase
LAVIELACE - Collections portfolio showcaseGeo Lupascu
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Showcasing the women garments collections crafted by LAVIELACE.
For collaborations: geo@lavielace.comExploring the Diverse Types of Textual Aids
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Exploring the Diverse Types of Textual AidsUnleash Creativity with 3D T-Shirt Configurators_ A Game-Changer for Custom A...
Unleash Creativity with 3D T-Shirt Configurators_ A Game-Changer for Custom A...PrintXpand
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Design your perfect T-shirt in real time with our interactive 3D configurator. Customize colors, graphics, and fits—and see your changes instantly from every angle.3D-IC Design Kits for Drop-in Chiplets MDK, ADK, TDK - 20250121_PreConH_Wong_...
3D-IC Design Kits for Drop-in Chiplets MDK, ADK, TDK - 20250121_PreConH_Wong_...huyth14
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3D-IC Design Kits for Drop-in Chiplets MDK, ADK, TDKCanva Pro Crack Free Download 2025 Latest
Canva Pro Crack Free Download 2025 Latestchandchuhdary068
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Copy &Paste Google>>>
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Canva Pro PC Crack is a practical design app to create beautiful montages and compositions with a lot of resources on the platform. AI-Driven-Personalization-in-UX-Designing-for-One-in-a-Million.pdf
AI-Driven-Personalization-in-UX-Designing-for-One-in-a-Million.pdfSultan Shalakhti
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Why you should attend this event
Talk Title: AI-Driven Personalization in UX: Designing for One in a Million
In this session, Sultan Shalakhti explores how artificial intelligence is reshaping user experience through smart, adaptive personalization. From e-commerce to banking, personalized design has become a key differentiator—when done right. Learn how to apply AI tools to enhance user journeys, balance personalization with privacy, and build experiences that feel uniquely human. This talk blends strategy, ethics, and real-world use cases for UX professionals ready to embrace the future.
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What you will learn in this session
Understand the Core Concepts of AI-Driven Personalization
Explore UX Design Strategies for Hyper-Personalization
Identify Key Tools and Technologies Behind Personalization
Evaluate the Ethical and Privacy Considerations
Apply Personalization Tactics to Real UX ChallengesBethany Michels Architecture Portfolio.pdf
Bethany Michels Architecture Portfolio.pdfBethany Michels
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Bethany Michels' portfolio showcases her academic work from the University of Virginia and University of Kentucky. The selected projects represent her work from 2021-2025. Ad
Anthropologist in search of UX
- 2. 5. 1. UCD - case Experience studies circle Anthropologist in search 4. 2. Of UX Ethnography Good design of UX - case studies 3. Low vs. High Context Cultures
- 3. Theory Low vs. High Experience Good design Context circle - case studies Cultures
- 4. Experience circle Design Culture UX Experience Lifestyle Life Solution Problem
- 7. Good design is: Simple Transparent Coherent
- 10. ...or not :)
- 13. Good design is: Western/ Low Context Culture Simple Transparent Coherent
- 14. Low vs High Context Cultures G. Hofstede E. Hall Power Distance Low Context Individual/Collective High Context Masculine/Feminine Uncertainty Avoidance Monochrone Long/Short-Term Oriented Polichrone
- 15. Low vs High Context Cultures E. Hall G. Hofstede Low Context High Context Power Distance Monochrone Polichrone
- 24. Low vs High Context Cultures E. Hall G. Hofstede Low Context High Context Power Distance Individual/Collective Monochrone Polichrone
- 34. Low vs High Context Cultures E. Hall G. Hofstede Low Context Power Distance High Context Individual/Collective Masculine/Feminine Monochrone Polichrone
- 39. Low vs High Context Cultures E. Hall G. Hofstede Low Context Power Distance High Context Individual/Collective Masculine/Feminine Monochrone Uncertainty Avoidance Polichrone
- 46. Low vs High Context Cultures G. Hofstede E. Hall Power Distance Low Context Individual/Collective High Context Masculine/Feminine Uncertainty Avoidance Monochrone Long/Short-Term Oriented Polichrone
- 49. Practice Ethnography UCD - case of UX studies
- 50. Ethnography of UX Usability Interview tests Discourse Trends analysis analysis/ (forums, Netscouting/ social Nethnography Research media) panels + Diary co-creation studies
- 51. Americans ? Google Analytics - majority of our users, many belonging to the "referrals" category ? Average level of UA (asking for the "About us" page) ? Preferred form of contact - email ? Popularity of the blog written in their slang
- 53. Asians ? Google Analytics - most of the visitors coming from India ? Preferred form of contact - live chat (Short-term oriented) ? Tendency towards deepening the relationships
- 55. Europeans ? Google Analytics - most of the visitors coming from Germany, Netherlands and UK ? High level of UA - questions about the product technical details ? Users engagement - product testing, co-creation, interviews
- 57. What's next...? Anthropologist in search of UX
- 58. Anthropologist in search of UX UX evaluation R3 R1 UX design Cultural research R2 Users research
- 59. Thank you!