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息2011 Backlog Capital, LLC. All Rights reserved.
About Backlog Capital, LLC	
We started Backlog Capital with the vision of helping unique companies realize their full
growth potential. Working in fast-growing companies ourselves, we learned firsthand
about the value of hard work, innovation, making payroll, fighting against the odds and
following a dream.
Unparalleled Experience	
Backlog Capitals Founder and Manager actually built, operated and grew a SaaS/Cloud
company. He made payrolls, raised VC money, secured financing, and spearheaded a
competitive sale of a fast growing SaaS company, which secured among the highest
multiples in the space for an acquisition.
Manager  JW Ray	
After a decade with Learn.com, JW recently retired after the sale of Learn.com to Taleo
(NASDQ: TLEO), a SaaS Talent Management leader. As the first investor and co-founder,
JW, serving as Learn.coms Chief Operating Officer, helped take
Learn.com from $50,000 in annual revenue to just under $30,000,000 in a hyper
competitive market place. JW was responsible for the day-to-day field operations of
Learn.com and developing comprehensive sales and marketing programs.
Prior to co-founding Learn.com, JW served as a Senior Vice President at Morgan
Stanley and Assistant Vice President at Merrill Lynch providing financial advice and asset
management for 8 years. He spent over 10 years in the food and beverage industry,
including owning his own restaurant at 19 years of age. JW also served proudly in the U.S.
Army. JW and his wife of 23 years and their 2 boys live in Weston, Florida.
Vice President  Arthur P. Cote II
Art started his banking career in 1982 in the greater Boston Massachusetts area.
Over the past 25 plus years, Art has managed bank branches, hundreds of personnel,
has developed and implemented policies, procedures and underwriting criteria for
commercial and retail lending, wholesale lending, and residential and construction
divisions for regional and multi-national banking concerns. Arts most recent
position was with Citigroup where he served as Senior Vice President and East Coast
Division Manager.
Our Mission
TO PROVIDE WORKING CAPITAL TO GROWING BUSINESSES TO HELP THEM ACHIEVE THEIR GOALS
WHILE PROVIDING OUR INVESTORS WITH HIGH YIELDING CURRENT INCOME AND CAPITAL GAINS,
FOR ABOVE MARKET TOTAL RETURNS AND LIQUIDITY.
1730 Main Street, Suite 200 | Weston, Fl 33326
P (954) 217-5155 | F (954) 337-3289
www.BacklogCapital.com
息2011 Backlog Capital, LLC. All Rights reserved.
Brandon A Dorsey  Portfolio Manager
Brandon began his career in 1994 in Boston Massachusetts. For over a decade, he has
demonstrated excellence as a portfolio manager and an analyst focused on both debt and
equity transactions. Brandon has co-managed funds and family office funds where he was
responsible for sourcing, underwriting, structuring, closing, managing and disposing of
investments.
Brandon received his BS in Marketing from Boston College and his MBA from Florida
Atlantic University. Brandon also serves as the Chairman for the Pension Committee of a
local nonprofit organization and has served on the Budget Oversight Committee and the
General Pension Board for the City of Palm Beach Gardens, and is on the Advisory Board of
a community bank.
Investment Philosophy	
Backlog Capital focuses primarily on High Tech and Healthcare companies seeking working
capital to help fuel their growth rates, gain market share and become the categorical leader
in their space.
Backlog Capitals lending criteria considers heavily, the backlog represented by the multi-
year contracts and recurring bookings banks and other traditional lenders are unwilling to
consider. This modality for accessing working capital preserves the founders hard earned
percentage of ownership and control, with minimum dilution to the founders versus other
alternatives.
Targeted Industries	
Cloud Computing  SaaS, IaaS, PaaS & Healthcare Technology
Company Size	
n $2,000,000 to $30,000,000 in Annual Revenue
n Bookings growth rate for LTM 5%+
n Forecasted NTM Bookings growing at 10%+
Use of Funds	
n Working Capital
n Business Expansion
Geography
Continental United States
Loan Size	
Up to $5,000,000
Fuel For Growth	
In addition to the working capital provided by Backlog Capital, LLC Backlog Capital Advisors
is an additional resource available for the company to create or hone a comprehensive:
n Sales & marketing strategy
n Targeted product marketing and vertical expansion
n Channel and partner strategies for accelerated growth
n Higher quota achievement per sales rep
n Global footprint expansion
n Accelerating client service and support strategy increasing ASP per client, client
retention and satisfaction
n Acquisitions
n New product or vertical expansion
n Founders or Key Employees own 30%+
n History of Bootstrapping- Close to
cash flow positive
n Backlog of 1.5X LTM Revenue

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Backlog capital executive_summary

  • 1. 息2011 Backlog Capital, LLC. All Rights reserved. About Backlog Capital, LLC We started Backlog Capital with the vision of helping unique companies realize their full growth potential. Working in fast-growing companies ourselves, we learned firsthand about the value of hard work, innovation, making payroll, fighting against the odds and following a dream. Unparalleled Experience Backlog Capitals Founder and Manager actually built, operated and grew a SaaS/Cloud company. He made payrolls, raised VC money, secured financing, and spearheaded a competitive sale of a fast growing SaaS company, which secured among the highest multiples in the space for an acquisition. Manager JW Ray After a decade with Learn.com, JW recently retired after the sale of Learn.com to Taleo (NASDQ: TLEO), a SaaS Talent Management leader. As the first investor and co-founder, JW, serving as Learn.coms Chief Operating Officer, helped take Learn.com from $50,000 in annual revenue to just under $30,000,000 in a hyper competitive market place. JW was responsible for the day-to-day field operations of Learn.com and developing comprehensive sales and marketing programs. Prior to co-founding Learn.com, JW served as a Senior Vice President at Morgan Stanley and Assistant Vice President at Merrill Lynch providing financial advice and asset management for 8 years. He spent over 10 years in the food and beverage industry, including owning his own restaurant at 19 years of age. JW also served proudly in the U.S. Army. JW and his wife of 23 years and their 2 boys live in Weston, Florida. Vice President Arthur P. Cote II Art started his banking career in 1982 in the greater Boston Massachusetts area. Over the past 25 plus years, Art has managed bank branches, hundreds of personnel, has developed and implemented policies, procedures and underwriting criteria for commercial and retail lending, wholesale lending, and residential and construction divisions for regional and multi-national banking concerns. Arts most recent position was with Citigroup where he served as Senior Vice President and East Coast Division Manager. Our Mission TO PROVIDE WORKING CAPITAL TO GROWING BUSINESSES TO HELP THEM ACHIEVE THEIR GOALS WHILE PROVIDING OUR INVESTORS WITH HIGH YIELDING CURRENT INCOME AND CAPITAL GAINS, FOR ABOVE MARKET TOTAL RETURNS AND LIQUIDITY. 1730 Main Street, Suite 200 | Weston, Fl 33326 P (954) 217-5155 | F (954) 337-3289 www.BacklogCapital.com
  • 2. 息2011 Backlog Capital, LLC. All Rights reserved. Brandon A Dorsey Portfolio Manager Brandon began his career in 1994 in Boston Massachusetts. For over a decade, he has demonstrated excellence as a portfolio manager and an analyst focused on both debt and equity transactions. Brandon has co-managed funds and family office funds where he was responsible for sourcing, underwriting, structuring, closing, managing and disposing of investments. Brandon received his BS in Marketing from Boston College and his MBA from Florida Atlantic University. Brandon also serves as the Chairman for the Pension Committee of a local nonprofit organization and has served on the Budget Oversight Committee and the General Pension Board for the City of Palm Beach Gardens, and is on the Advisory Board of a community bank. Investment Philosophy Backlog Capital focuses primarily on High Tech and Healthcare companies seeking working capital to help fuel their growth rates, gain market share and become the categorical leader in their space. Backlog Capitals lending criteria considers heavily, the backlog represented by the multi- year contracts and recurring bookings banks and other traditional lenders are unwilling to consider. This modality for accessing working capital preserves the founders hard earned percentage of ownership and control, with minimum dilution to the founders versus other alternatives. Targeted Industries Cloud Computing SaaS, IaaS, PaaS & Healthcare Technology Company Size n $2,000,000 to $30,000,000 in Annual Revenue n Bookings growth rate for LTM 5%+ n Forecasted NTM Bookings growing at 10%+ Use of Funds n Working Capital n Business Expansion Geography Continental United States Loan Size Up to $5,000,000 Fuel For Growth In addition to the working capital provided by Backlog Capital, LLC Backlog Capital Advisors is an additional resource available for the company to create or hone a comprehensive: n Sales & marketing strategy n Targeted product marketing and vertical expansion n Channel and partner strategies for accelerated growth n Higher quota achievement per sales rep n Global footprint expansion n Accelerating client service and support strategy increasing ASP per client, client retention and satisfaction n Acquisitions n New product or vertical expansion n Founders or Key Employees own 30%+ n History of Bootstrapping- Close to cash flow positive n Backlog of 1.5X LTM Revenue