Blogging for business
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The 2012 Central Florida Bloggers Conference document discusses establishing yourself as an expert through blogging, determining who will blog for your business, reading other blogs to learn writing styles, utilizing social media and email lists to promote your blog, finding topics through industry sources and alerts, maintaining a consistent blogging frequency and schedule, and ways to collaborate with other bloggers through guest blogging and building relationships.
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Blogging for business
- 1. 2012 Central Florida Bloggers Conference @joshuacjohnson #CFLBlogCon
- 2. Establish yourself as an expert Company activities Generate leads Market research @joshuacjohnson #CFLBlogCon
- 3. Determine who will be blogging for your business Writing styles and messaging Individual vs. Company Read other blogs Look outside of your industry @joshuacjohnson #CFLBlogCon
- 4. Comment on other blogs Utilize Twitter, Facebook, LinkedIn, Etc Email list RSS Feeds @joshuacjohnson #CFLBlogCon
- 5. Industry Magazines / Websites Association Newsletters Email Subscriptions Other blogs Google Alerts Think about your keywords @joshuacjohnson #CFLBlogCon