Codes and conventions of Print Ads
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Channel 4 has branding requirements for print advertisements including logos, titles, hashtags and websites to promote documentaries. Megan researched these conventions like using black and white logos and contrasting colors for readability. The main image must be eye-catching, relevant to the topic, and unique to stand out from other documentaries.
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Codes and conventions of Print Ads
- 4. As my documentary will be released on Channel 4, I have researched into the different Channel 4 print advertisements so I am able to get a product that follows all the codes and conventions. This means including a black or white channel 4 logo. The title and tag line having a contrasting colour background to make them stand out. Also, hashtags and websites need to be included so viewers can research elsewhere online on social media. The main image will need to be eye catching and specifically relevant to the topic of documentary and also unique so it stands out from other documentaries.