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息 2011 Conjoint Business CONFIDENTIAL
About Conjoint


   Social Media Identity                Social Media
   Social Profile Design               Management
   Blog Design                         Campaign Strategy and Planning
   Social Media Applications           Friend | Follower | Loyalty
   Development                          Building
   Content Design                      Social Network Advertising
   Content delivery                    Post Updates
                                        Discussion initiations and filtration

   Social Media Support                 Social Media Analytics
   Live Chat Integration               Data Collection and Processing
   Knowledge Base and FAQ              Sentiment Analysis
   Integration                          Social Conversations Influence
   E-mail Support Integration          Measurements
   Video Development and Integration   Return On Relationship
   Maintenance and Support Up-         Measurements
   Gradations                           Dash Board Reporting




息 2011 Conjoint Business CONFIDENTIAL
About Conjoint > The Conjoint Difference




                                         Content-Centric Approach
                                            True Multi-Channel Publishing
                                            Aggregated Cross-Channel Reporting
                                         Centralized Comment & Conversation
                                          Management
                                         Social Profile Management
                                         Team workflow and permissioning
                                         Complete publication history with user-level
                                          audit trails
                                         Connections to multiple channels including:




息 2011 Conjoint Business CONFIDENTIAL
The Conjoint Marketing Hub is the nerve center of your social marketing
        activities. It allow marketers to manage, measure and control all their
             social marketing activities through one centralized interface.



                                                      Key Functional Areas:
                                                       Multi-Channel Publishing
                                                       Social Content Management
                                                       Social Profiling
                                                       Team Workflow and Tasks
                                                       Content and Channel Reporting
                                                       Comment moderation
                                                        and response
                                                       Access Control
                                                        and permissioning




息 2011 Conjoint Business CONFIDENTIAL
Content Publishing & Management


   All content published through the Hub is centralized, providing users with a
   simple, organized and searchable record of all content across all channels.


                                                          Advanced multi-criteria
                                                         filtering to sort and save
                                                                  searches

                                                       Multi-Select actions simplify
                                                       bulk-tasks and sortable view
                                                        makes prioritization easy


                                                       One click actions allow you
                                                        to drill-down into content,
                                                       comments, author, reports
                                                       or quickly modify the status
                                                                  of content




息 2011 Conjoint Business CONFIDENTIAL
Enterprise Grade, Multi-Channel Publishing


  The Hub provides an intuitive interface for one-step publishing to dozens or
  even hundreds destinations  with enterprise permissioning and reporting.
                                                                              Select multiple
                                                                            channels to publish
                                                                                 content


                                                          WYSIWYG editor allows you to
                                                         format the body of your post to
                                                                match your style


                                                           Channel specific fields allows
                                                              you to format content
                                                             specifically for Twitter,
                                                               Facebook and Flickr

                                         Upload multiple assets to a single post  Video,
                                         Photos, Audio, etc  The Hub intelligently knows
                                          which channels to publish which assets to (i.e.
                                              Video-to-YouTube; Photos/Video-to-
息 2011 Conjoint Business CONFIDENTIAL
                                                      Flickr/Facebook, etc.)
Channel Specific Content Publishing


                                                          Define how your messaging will
                                                       appear on a channel by channel basis.
                                                        Giving you the publishing flexibility
                                                                     you need.




                                                                       Define which tabs in
                                                                  Facebook to publish content.
                                                                  Includes events, notes, photo
                                                                        albums and wall



                                           Geo-Target posts within Facebook based on
                                        location or language. For example, post to users
                                         in France who speak German or to all Japanese
                                               speaking fans regardless of location.


息 2011 Conjoint Business CONFIDENTIAL
Conversation Dashboard




                                           Quickly and easily publish to Facebook and
                                        Twitter from the Hubs Conversation Dashboard.
                                          Monitor stream of keywords and users while
                                         dynamically publishing and responding through
                                                    one centralized interface



息 2011 Conjoint Business CONFIDENTIAL
Editorial and Task Calendar




                                          Get a centralized view of all upcoming and
                                          previously published content as well as an
                                        understand of what tasks are upcoming through
                                                a centralized editorial calendar



息 2011 Conjoint Business CONFIDENTIAL
Enterprise Grade, Multi-Channel Publishing


Content is automatically formatted by the Hub for the target destination. Shortened URLs are
 generated automatically. Analytics and comments are aggregated by the Hub for reporting,
 moderation & engagement. This greatly simplifies the publication process, saves time, and
                           reduces the likelihood of manual errors.




息 2011 Conjoint Business CONFIDENTIAL
SEO Optimization




                                        Hub deployments include the
                                         creation of branded landing
                                         pages that drive significant
                                         SEO-powered traffic. These
                                            pages aggregate social
                                             network content and
                                        comments into one location
                                         and provide significant SEO
                                                  benefit.




息 2011 Conjoint Business CONFIDENTIAL
Enterprise Grade Channel Workflow & Permissioning




   The Hub offers sophisticated enterprise
    access workflow and permissioning so            Assign tasks for a specific piece of
     teams can work together to deliver                  content or a comment
          effective social marketing.




息 2011 Conjoint Business CONFIDENTIAL
Enterprise Reporting > Content

                                 Detailed reports are available for each
                                 piece of content published via the Hub
                                  so you can see how content is being
                                      consumed across channels..
                                        Publication log & Audit trail


                                         Social Comment Analytics


                                      Sentiment Scoring on Comments

                                                           Drill Down reports
                                                            provide detailed
                                                          analytics on content
                                                            performance on
                                                           specific channels
Enterprise Reporting > Channels




       Summary reports that
    aggregate data for content
   published over time and over
      different channels gives
       marketers a new and
    powerful view of how their
     channels are performing.




息 2011 Conjoint Business CONFIDENTIAL
Comment Management and Moderation



          Centralized
           comment
       management lets
       groups moderate
        and respond to
        comments as a
            team.

        Workflow and
          automated
      sentiment scoring
         allows you to
     prioritize responses.


息 2011 Conjoint Business CONFIDENTIAL
Social Profiling and Sentiment Scoring




                                          In addition to compiling analytics and
                                             comments, the Hub also pulls in
                                         profile information for every individual
                                           who engages with your content, so
                                         you can build a knowledge base about
                                         the people who are talking about you.

                                          Social profiles include a record of all
                                             comments from the user, plus
                                               sentiment scoring, contact
                                              information, and analytics.




息 2011 Conjoint Business CONFIDENTIAL
Price/Features              Silver              Gold                Platinum

     Page design                 2 pages             4 pages             6 pages

     Software access             2 users             5 users             10users

     Support services            None                Yes                 Yes with Experts

     Analytics and               Basic               Advance             Advance
     Reporting
     Adverts                     Rs 5,000 one time   Rs 5,000 one time   Rs 5,000 one time

     Staff Training              None                Basic               Advance

     Support and                 1 month             6 month             One year
     consultancy
     Price                       Rs.25,000 per       Rs. 35,000 per      Rs. 50,000 per
                                 months              month               month




息 2011 Conjoint Business CONFIDENTIAL
The Conjoint Social Marketing Hub is the end-to-end solution
            for all your social marketing activities.




息 2011 Conjoint Business CONFIDENTIAL

More Related Content

Conjoint hub

  • 1. 息 2011 Conjoint Business CONFIDENTIAL
  • 2. About Conjoint Social Media Identity Social Media Social Profile Design Management Blog Design Campaign Strategy and Planning Social Media Applications Friend | Follower | Loyalty Development Building Content Design Social Network Advertising Content delivery Post Updates Discussion initiations and filtration Social Media Support Social Media Analytics Live Chat Integration Data Collection and Processing Knowledge Base and FAQ Sentiment Analysis Integration Social Conversations Influence E-mail Support Integration Measurements Video Development and Integration Return On Relationship Maintenance and Support Up- Measurements Gradations Dash Board Reporting 息 2011 Conjoint Business CONFIDENTIAL
  • 3. About Conjoint > The Conjoint Difference Content-Centric Approach True Multi-Channel Publishing Aggregated Cross-Channel Reporting Centralized Comment & Conversation Management Social Profile Management Team workflow and permissioning Complete publication history with user-level audit trails Connections to multiple channels including: 息 2011 Conjoint Business CONFIDENTIAL
  • 4. The Conjoint Marketing Hub is the nerve center of your social marketing activities. It allow marketers to manage, measure and control all their social marketing activities through one centralized interface. Key Functional Areas: Multi-Channel Publishing Social Content Management Social Profiling Team Workflow and Tasks Content and Channel Reporting Comment moderation and response Access Control and permissioning 息 2011 Conjoint Business CONFIDENTIAL
  • 5. Content Publishing & Management All content published through the Hub is centralized, providing users with a simple, organized and searchable record of all content across all channels. Advanced multi-criteria filtering to sort and save searches Multi-Select actions simplify bulk-tasks and sortable view makes prioritization easy One click actions allow you to drill-down into content, comments, author, reports or quickly modify the status of content 息 2011 Conjoint Business CONFIDENTIAL
  • 6. Enterprise Grade, Multi-Channel Publishing The Hub provides an intuitive interface for one-step publishing to dozens or even hundreds destinations with enterprise permissioning and reporting. Select multiple channels to publish content WYSIWYG editor allows you to format the body of your post to match your style Channel specific fields allows you to format content specifically for Twitter, Facebook and Flickr Upload multiple assets to a single post Video, Photos, Audio, etc The Hub intelligently knows which channels to publish which assets to (i.e. Video-to-YouTube; Photos/Video-to- 息 2011 Conjoint Business CONFIDENTIAL Flickr/Facebook, etc.)
  • 7. Channel Specific Content Publishing Define how your messaging will appear on a channel by channel basis. Giving you the publishing flexibility you need. Define which tabs in Facebook to publish content. Includes events, notes, photo albums and wall Geo-Target posts within Facebook based on location or language. For example, post to users in France who speak German or to all Japanese speaking fans regardless of location. 息 2011 Conjoint Business CONFIDENTIAL
  • 8. Conversation Dashboard Quickly and easily publish to Facebook and Twitter from the Hubs Conversation Dashboard. Monitor stream of keywords and users while dynamically publishing and responding through one centralized interface 息 2011 Conjoint Business CONFIDENTIAL
  • 9. Editorial and Task Calendar Get a centralized view of all upcoming and previously published content as well as an understand of what tasks are upcoming through a centralized editorial calendar 息 2011 Conjoint Business CONFIDENTIAL
  • 10. Enterprise Grade, Multi-Channel Publishing Content is automatically formatted by the Hub for the target destination. Shortened URLs are generated automatically. Analytics and comments are aggregated by the Hub for reporting, moderation & engagement. This greatly simplifies the publication process, saves time, and reduces the likelihood of manual errors. 息 2011 Conjoint Business CONFIDENTIAL
  • 11. SEO Optimization Hub deployments include the creation of branded landing pages that drive significant SEO-powered traffic. These pages aggregate social network content and comments into one location and provide significant SEO benefit. 息 2011 Conjoint Business CONFIDENTIAL
  • 12. Enterprise Grade Channel Workflow & Permissioning The Hub offers sophisticated enterprise access workflow and permissioning so Assign tasks for a specific piece of teams can work together to deliver content or a comment effective social marketing. 息 2011 Conjoint Business CONFIDENTIAL
  • 13. Enterprise Reporting > Content Detailed reports are available for each piece of content published via the Hub so you can see how content is being consumed across channels.. Publication log & Audit trail Social Comment Analytics Sentiment Scoring on Comments Drill Down reports provide detailed analytics on content performance on specific channels
  • 14. Enterprise Reporting > Channels Summary reports that aggregate data for content published over time and over different channels gives marketers a new and powerful view of how their channels are performing. 息 2011 Conjoint Business CONFIDENTIAL
  • 15. Comment Management and Moderation Centralized comment management lets groups moderate and respond to comments as a team. Workflow and automated sentiment scoring allows you to prioritize responses. 息 2011 Conjoint Business CONFIDENTIAL
  • 16. Social Profiling and Sentiment Scoring In addition to compiling analytics and comments, the Hub also pulls in profile information for every individual who engages with your content, so you can build a knowledge base about the people who are talking about you. Social profiles include a record of all comments from the user, plus sentiment scoring, contact information, and analytics. 息 2011 Conjoint Business CONFIDENTIAL
  • 17. Price/Features Silver Gold Platinum Page design 2 pages 4 pages 6 pages Software access 2 users 5 users 10users Support services None Yes Yes with Experts Analytics and Basic Advance Advance Reporting Adverts Rs 5,000 one time Rs 5,000 one time Rs 5,000 one time Staff Training None Basic Advance Support and 1 month 6 month One year consultancy Price Rs.25,000 per Rs. 35,000 per Rs. 50,000 per months month month 息 2011 Conjoint Business CONFIDENTIAL
  • 18. The Conjoint Social Marketing Hub is the end-to-end solution for all your social marketing activities. 息 2011 Conjoint Business CONFIDENTIAL