際際滷

際際滷Share a Scribd company logo
District 9
Viral Campaign
District 9 Online Marketing Campaign
District 9 Online Marketing Campaign
Community watch
MNU Training Simulation
Multinational United
MNU Spreads Lies
Maths from outer space
District 9 Online Marketing Campaign
District 9 Online Marketing Campaign
District 9 Online Marketing Campaign
Homepage Careers
Present
Past
District 9 Online Marketing Campaign
MNUs community outreach
If you want to get peoples attention,
then get people to be a part.
Comic Con 2008
Banners in halls, bathrooms, and
drinking fountains.
Street ads
Direct viewers to website and
Phone number
Phone number
Call and leave a message
so it can be played back on
the website.
Before the release they
received more than 12,000
calls.
D9 Movie
Followers:
3,422
Following:
948
Listed:
151
MNU
Followers:
1,844
Following:
377
Listed:
49
MNU Lies
Followers:
2,724
Following:
597
Listed:
60
D9 Movie
 Responds to listeners.
 Contests.
 Directs traffic to
Facebook acct.
 Infomative posts:
Links, pictures, videos.
MULTINATIONA
L UNITED
 Laws against non
humans..
 Contests.
 Interacts with
followers.
Christopher
(MNU Lies)
 Shows his dislike
for MNU.
 Informative.
 Interacts with
followers.
Facebook Accounts
Fans: 11,628
District 9 MNU Spreads Lies
Official fan
page.
Links, Pictures,
and videos.
Taken over by
fans
Introduced fan
fiction
Role Playing
Live Conversations
More than 20 accts.
Pictures
Videos
Uprising in D9
Dead Memory TrailerAlive in D9
MNU Protest at Comic Con
How did the World Cup affect South Africas D9

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District 9 Online Marketing Campaign

Editor's Notes

  • #23: ****CLICK ON IMAGE FOR LINK TO VIDEO
  • #24: ****CLICK ON IMAGE FOR LINK TO VIDEO