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Fundraising Series:
Donor Recognition
Donor Recognition System
Do you have a living recognition plan?
   Articulate: What is the benefit to donors
      Match your acknowledgements to the donor level
          Privileges  that others dont get
          Opportunities  that others dont get
          Access to information or to people
   Say thanks immediately and often
      Use the phone and the mail to stay in touch
      Have different parts of the organization say thanks
      Best Practice: Every gift should have 7
       acknowledgements
  Money is not the destination  weave every effort back to
                       mission and goals
Recognition: Giving Levels
 Giving levels
       Donor focused
       Mission related
       Meaningful
       Affordable
       Manageable
       Fun
 What is the benefit to donors?
     Match your acknowledgements to the donor level

Money is not the destination  weave every effort back to
  mission and goals
6 Tips to Success
1.       Make it easy for the donor and manageable
         for the organization
2.       Make it meaningful to the mission and to the
         donor
3.       Make it time limited
4.       Know your next step
5.       Write it down
          If it isnt written down, it doesnt exist
          Put your plan in as many forms as necessary to
           keep everyone on track
          Make it a living document
6.       Have FUN!
Examples




11/14/2012   Property of The Foraker Group 2012   5
Examples




11/14/2012   Property of The Foraker Group 2012   6
For More Information
www.pickclickgive.org
 Contact Us, Search function, information for
 donors and organizations

www.forakergroup.org info@forakergroup.org
   (907) 743-1200  toll-free (877) 834-5003
   Educational Opportunities, Organizational
     Development, Shared Services, Advocacy

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Donor recognition

  • 2. Donor Recognition System Do you have a living recognition plan? Articulate: What is the benefit to donors Match your acknowledgements to the donor level Privileges that others dont get Opportunities that others dont get Access to information or to people Say thanks immediately and often Use the phone and the mail to stay in touch Have different parts of the organization say thanks Best Practice: Every gift should have 7 acknowledgements Money is not the destination weave every effort back to mission and goals
  • 3. Recognition: Giving Levels Giving levels Donor focused Mission related Meaningful Affordable Manageable Fun What is the benefit to donors? Match your acknowledgements to the donor level Money is not the destination weave every effort back to mission and goals
  • 4. 6 Tips to Success 1. Make it easy for the donor and manageable for the organization 2. Make it meaningful to the mission and to the donor 3. Make it time limited 4. Know your next step 5. Write it down If it isnt written down, it doesnt exist Put your plan in as many forms as necessary to keep everyone on track Make it a living document 6. Have FUN!
  • 5. Examples 11/14/2012 Property of The Foraker Group 2012 5
  • 6. Examples 11/14/2012 Property of The Foraker Group 2012 6
  • 7. For More Information www.pickclickgive.org Contact Us, Search function, information for donors and organizations www.forakergroup.org info@forakergroup.org (907) 743-1200 toll-free (877) 834-5003 Educational Opportunities, Organizational Development, Shared Services, Advocacy