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Downing Displays was tasked with creating separate brand identities for Humminbird and Geonav within a shared 25'x50' space at a boat show. They constructed the custom booth using full size panels, tower graphics, and arches. The resulting booth received many compliments and helped establish the brands as solid in their markets. Downing also constructed other large custom booths, such as a 50'x100' island display, within tight timelines and budgets.