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How Does Your Media Product
             Represent Particular Social Groups?
                      By Matthew Plumeridge




Monday, 18 March 13
Codes and Conventions
                  Our media product follows the conventions
                      of horror/ thriller 鍖lms. The conventional
                      characters in this genre would consist of the
                      antagonist (the attacker) and the
                      protagonist (the victim).

                  Our 鍖lm is also within the survival and
                      zombie sub-genres. This means that the
                      characters are always in danger, and
                      different characters types will deal with this
                      differently.


Monday, 18 March 13
Character Stereotypes
                      Age and Gender
                      In a conventional horror 鍖lm the most common gender
                      for a protagonist would be a female character, as they
                      are more vulnerable. However in survival/zombie based
                      鍖lms the antagonists usually consist of more than one
                      person, usually a group of people with mixed genders
                      and races. This is to show the audience the scale of the
                      danger and situation, as people have to unite to stay
                      alive.
                      A horror 鍖lm will also commonly use a teenager as the
                      protagonist as they are naive and allow the target
                      audience to identify with the character. However in
                      survival/zombie 鍖lms characters of all ages can be
                      present, however adults and teenagers are more likely
                      to survive.



Monday, 18 March 13
Character Stereotypes

                       Age Range       Gender         Characteristics and Conventions
                                                   Scarred, innocent, needs protection
                  Children 0-12      Male/Female   A burden on others
                                                   Used to make audiences feel empathetic
                                                   Naive, scarred
                                        Male       Wants to help, can be clever and strategic
                                                   Used so that audiences can identify with characters.
                Teenagers 13-19
                                                   Naive, scarred
                                       Female      Damsel in distress, although can be tough
                                                   Used so that audiences can identify with characters.
                                                   Leader, takes responsibility, makes decisions
                                        Male       Protective, used to relate to audiences as an
                      Adults 20-59                 authoritative 鍖gure.

                                       Female      Protective, helpful
                                                   Wise, sel鍖ess, knowledgable
                      Elderly 60+    Male/Female   Burden, slow




Monday, 18 March 13
Character Evaluation
                      Character 1 - Guy
     Guy is sel鍖sh character and does not think
     of the consequences of his actions. He is
     naive and primarily thinks for himself over
     others.


            Similar Characters: Pete -
            Shaun of the Dead (2004)
     Like guy pete is also sel鍖sh and does not
     think about others. His unlikable
     characteristics make him a prime
     candidate for being killed off, as it alerts
     the audience of the danger the characters
     are in without the audience feeling
     emotional.

Monday, 18 March 13
Character Evaluation
                      Character 2 -Charlie
     Charlie is a cautious character who thinks
     about his actions. Despite his slight
     paranoia , he still gets into bad situations
     because of his naivety and bad judgement,
     and places trust in the wrong people.


      Similar Characters: Columbus
          - Zombieland (2009)
     Columbus is similar to charlie as he to is
     very cautious, to the point where he has
     devised a set of rules he must abide to for
     survival, however this also restricts him.
     Also like charlie he has bad judgement
     when it comes to social interactions.

Monday, 18 March 13
Character Evaluation
                  We have also used mise en scene to
                      construct the characters to 鍖t a
                      teenage stereotype.

                  Both characters costumes have been
                      used to make them easily identi鍖able
                      as teenagers e.g hoodies and jeans.




Monday, 18 March 13
Character Evaluation
                  Not only do the characters 鍖t
                      stereotypes of the genre but they also
                      鍖t general stereotypes.
                  Both characters are represented in
                      the negative stereotypical
                      representation of teenagers; Naive,
                      mischievous, sel鍖sh and irresponsible.
                  We represented them in this general
                      way because we wanted to attract a
                      larger audience.
Monday, 18 March 13
Character Evaluation
                  Despite Charlie and Guy being having
                      different characteristics, overall our
                      opening scene represents their social
                      group, teenagers, as naive and
                      irresponsible. This negative view
                      towards the two characters is to hint
                      that they will 鍖nd themselves in
                      danger. This will build suspense in our
                      audience as they know that something
                      bad will happen to the characters.

Monday, 18 March 13

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Evaluation Question 2

  • 1. How Does Your Media Product Represent Particular Social Groups? By Matthew Plumeridge Monday, 18 March 13
  • 2. Codes and Conventions Our media product follows the conventions of horror/ thriller 鍖lms. The conventional characters in this genre would consist of the antagonist (the attacker) and the protagonist (the victim). Our 鍖lm is also within the survival and zombie sub-genres. This means that the characters are always in danger, and different characters types will deal with this differently. Monday, 18 March 13
  • 3. Character Stereotypes Age and Gender In a conventional horror 鍖lm the most common gender for a protagonist would be a female character, as they are more vulnerable. However in survival/zombie based 鍖lms the antagonists usually consist of more than one person, usually a group of people with mixed genders and races. This is to show the audience the scale of the danger and situation, as people have to unite to stay alive. A horror 鍖lm will also commonly use a teenager as the protagonist as they are naive and allow the target audience to identify with the character. However in survival/zombie 鍖lms characters of all ages can be present, however adults and teenagers are more likely to survive. Monday, 18 March 13
  • 4. Character Stereotypes Age Range Gender Characteristics and Conventions Scarred, innocent, needs protection Children 0-12 Male/Female A burden on others Used to make audiences feel empathetic Naive, scarred Male Wants to help, can be clever and strategic Used so that audiences can identify with characters. Teenagers 13-19 Naive, scarred Female Damsel in distress, although can be tough Used so that audiences can identify with characters. Leader, takes responsibility, makes decisions Male Protective, used to relate to audiences as an Adults 20-59 authoritative 鍖gure. Female Protective, helpful Wise, sel鍖ess, knowledgable Elderly 60+ Male/Female Burden, slow Monday, 18 March 13
  • 5. Character Evaluation Character 1 - Guy Guy is sel鍖sh character and does not think of the consequences of his actions. He is naive and primarily thinks for himself over others. Similar Characters: Pete - Shaun of the Dead (2004) Like guy pete is also sel鍖sh and does not think about others. His unlikable characteristics make him a prime candidate for being killed off, as it alerts the audience of the danger the characters are in without the audience feeling emotional. Monday, 18 March 13
  • 6. Character Evaluation Character 2 -Charlie Charlie is a cautious character who thinks about his actions. Despite his slight paranoia , he still gets into bad situations because of his naivety and bad judgement, and places trust in the wrong people. Similar Characters: Columbus - Zombieland (2009) Columbus is similar to charlie as he to is very cautious, to the point where he has devised a set of rules he must abide to for survival, however this also restricts him. Also like charlie he has bad judgement when it comes to social interactions. Monday, 18 March 13
  • 7. Character Evaluation We have also used mise en scene to construct the characters to 鍖t a teenage stereotype. Both characters costumes have been used to make them easily identi鍖able as teenagers e.g hoodies and jeans. Monday, 18 March 13
  • 8. Character Evaluation Not only do the characters 鍖t stereotypes of the genre but they also 鍖t general stereotypes. Both characters are represented in the negative stereotypical representation of teenagers; Naive, mischievous, sel鍖sh and irresponsible. We represented them in this general way because we wanted to attract a larger audience. Monday, 18 March 13
  • 9. Character Evaluation Despite Charlie and Guy being having different characteristics, overall our opening scene represents their social group, teenagers, as naive and irresponsible. This negative view towards the two characters is to hint that they will 鍖nd themselves in danger. This will build suspense in our audience as they know that something bad will happen to the characters. Monday, 18 March 13