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THEORIES OF FORGETTING
Forgetting and theories of forgetting
Forgetting refers to the inability to retrieve 
previously stored information. 
When you forget something it means that it 
is unavailable to you at the time you are 
trying to remember it, not that it is gone 
forever. 
The information may be stored in your 
memory but for some reason you cannot 
retrieve it when you want to. 
Forgetting is supposed to occur when the 
information in LTM decays due to passage of 
time or due to interference from other 
material or due to the time elapsed
A forgetting curve shows the pattern (rate 
and amount) of forgetting that occurs over 
time. 
Generally this curve shows that forgetting is 
rapid at first, then the rate of memory loss 
gradually declines as time passes. 
More than half of the memory loss occurs 
within the first hour after learning.
You can see that 
over half of what 
is learnt is 
forgotten in the 
first hour 
Most of what we 
forget (about 65% 
) is lost in the 
first 8 hours
Psychologists have developed a number of 
theories to explain why we forget. 
Forgetting may occur because: 
The right retrieval cue is not used. 
There is interference from competing material. 
There is some underlying motivation not to 
remember. 
Memory fades through disuse.
Retrieval Failure Theory refers to when we 
forget because we lack or fail to use the 
right cues or prompts to retrieve what is 
stored in our memory. 
This theory is often referred to as cue-dependent 
forgetting and is a useful 
explanation of why we sometimes fail to 
retrieve information even when we’re sure 
we know the information.
Retrieval failure is where the information is in long 
term memory, but cannot be accessed. Such 
information is said to be available (i.e. it is still 
stored) but not accessible (i.e. it cannot be 
retrieved). It cannot be accessed because the 
retrieval cues are not present. When we store a new 
memory we also store information about the situation 
and these are known as retrieval cues. When we 
come into the same situation again, these retrieval 
cues can trigger the memory of the situation. 
Retrieval cues can be: 
External / Context - in the environment, e.g. smell, 
place etc. 
Internal / State- inside of us, e.g. physical, 
emotional, mood, drunk etc.
Have you ever tried to recall a fact – perhaps 
the name of an actor in a movie – that you’re 
sure you know and feel just on the verge of 
remembering? 
You know that you know the answer but can 
not quite bring it forth. 
Psychologists call this the tip-of-the-tongue 
phenomenon.
Tip-of-the-tongue (TOT) is a state, or 
‘feeling’, that occurs when individuals are 
aware of knowing something, confident they 
will eventually remember it, but aren’t able 
to retrieve it from memory at that point in 
time. 
When the sought after information is 
recalled, its recall tends to occur suddenly, 
often seeming to ‘pop’ out of memory.
The apparent gap in memory which occurs 
in a TOT state is particularly intriguing 
because even though we can’t say the 
word, we have some information about 
the word we want; 
For example we can often tell how many 
syllables it has, the beginning and ending 
letters, or what it rhymes with. 
We can also eliminate words that don’t sound 
right or are incorrect.
These observations suggest that TOT involves 
a partial retrieval process in which bits of 
information can act as retrieval cues for the 
required information, helping to ‘home in’ on 
this information. 
Furthermore, the observation that specific 
bits or types of information assist in retrieval 
indicates information in LTM is stored in an 
organised way and in a variety of forms.
The TOT phenomenon is significant because 
it illustrates several aspects of the retrieval 
process. 
First it shows that retrieving is not an all-or-nothing 
process. 
Second, information is stored in LTM but it is 
not accessible without retrieval cues. 
Third, TOT experiences indicate that 
information stored in LTM is organised and 
connected in relatively logical ways.
Decay theory is based on an assumption that 
when something new is learned, a physical 
change or chemical trace of the experience 
which contains the stored information is 
formed in the brain. 
This is called memory trace and is believed 
to gradually fade or disintegrate as time 
passes unless it is reactivated by being used 
again.
Forgetting and theories of forgetting
Trace decay theory explains memories that are 
stored in both short term and long term memory 
system. According to this theory, short term memory 
(STM) can only retain information for a limited 
amount of time, around 15 to 30 seconds unless it is 
rehearsed. 
If it is not rehearsed, the information will start to 
gradually fade away and decay. Donald Heb 
proposed that incoming information causes a series 
of neurons to create a neurological memory trace in 
the brain which would result in change in the 
morphological and/or chemical changes in the brain 
and would fade with time. Repeated firing causes a 
structural change in the synapses. Rehearsal of 
repeated firing maintains the memory in STM until a 
structural change is made.
Therefore, forgetting happens as a result of 
automatic fading of the memory trace in brain. 
This theory states that the events between 
learning and recall have no effects on recall; the 
important factor that affects is the duration that 
the information has been retained. Hence, as 
longer time passes more of traces are subject to 
decay and as a result the information is 
forgotten. One major problem about this theory 
is that in real-life situation, the time between 
encoding a piece of information and recalling it, 
is going to be filled with all different kinds of 
events that might happen to the individual. 
Therefore, it is difficult to conclude that 
forgetting is a result of only the time duration.
. Decay theory suggest that we forget something 
because the memory of it fades with time. This 
theory would suggest that if we do not attempt 
to recall an event, the greater the time since 
the event the more likely we would be to forget 
the event. Thus, this theory suggests that 
memories are not permanent. 
There are other theories of 
forgetting. Memory for an event may reflect 
interference. The interference theory of 
forgetting suggest that we would forget 
something because other information learned is 
interfering with our ability to recall it.
One problem with the decay theory of 
forgetting is that we do not know whether 
the failure to recall something reflects that 
it is no longer in our memory, or that it 
reflects retrieval failure. Perhaps it is still 
there but we cannot retrieve the memory for 
some reason.
1) Shape of the forgetting curve is greatly 
influenced by the activities during the 
retention interval. 
2) The logarithmic function does not hold 
for autobiographical memories. 
3) Therefore, there is little evidence that 
decay is the primary cause of loss of 
information from long-term memory.
Four different explanations: 
decay: minimal role in LTS forgetting 
consolidation: disruption occurs under 
special circumstances 
interference theory: explains some 
forgetting, but the mechanisms need work 
retrieval failure: richest, most complete 
explanation, but may be circular.

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Forgetting and theories of forgetting

  • 3. Forgetting refers to the inability to retrieve previously stored information. When you forget something it means that it is unavailable to you at the time you are trying to remember it, not that it is gone forever. The information may be stored in your memory but for some reason you cannot retrieve it when you want to. Forgetting is supposed to occur when the information in LTM decays due to passage of time or due to interference from other material or due to the time elapsed
  • 4. A forgetting curve shows the pattern (rate and amount) of forgetting that occurs over time. Generally this curve shows that forgetting is rapid at first, then the rate of memory loss gradually declines as time passes. More than half of the memory loss occurs within the first hour after learning.
  • 5. You can see that over half of what is learnt is forgotten in the first hour Most of what we forget (about 65% ) is lost in the first 8 hours
  • 6. Psychologists have developed a number of theories to explain why we forget. Forgetting may occur because: The right retrieval cue is not used. There is interference from competing material. There is some underlying motivation not to remember. Memory fades through disuse.
  • 7. Retrieval Failure Theory refers to when we forget because we lack or fail to use the right cues or prompts to retrieve what is stored in our memory. This theory is often referred to as cue-dependent forgetting and is a useful explanation of why we sometimes fail to retrieve information even when we’re sure we know the information.
  • 8. Retrieval failure is where the information is in long term memory, but cannot be accessed. Such information is said to be available (i.e. it is still stored) but not accessible (i.e. it cannot be retrieved). It cannot be accessed because the retrieval cues are not present. When we store a new memory we also store information about the situation and these are known as retrieval cues. When we come into the same situation again, these retrieval cues can trigger the memory of the situation. Retrieval cues can be: External / Context - in the environment, e.g. smell, place etc. Internal / State- inside of us, e.g. physical, emotional, mood, drunk etc.
  • 9. Have you ever tried to recall a fact – perhaps the name of an actor in a movie – that you’re sure you know and feel just on the verge of remembering? You know that you know the answer but can not quite bring it forth. Psychologists call this the tip-of-the-tongue phenomenon.
  • 10. Tip-of-the-tongue (TOT) is a state, or ‘feeling’, that occurs when individuals are aware of knowing something, confident they will eventually remember it, but aren’t able to retrieve it from memory at that point in time. When the sought after information is recalled, its recall tends to occur suddenly, often seeming to ‘pop’ out of memory.
  • 11. The apparent gap in memory which occurs in a TOT state is particularly intriguing because even though we can’t say the word, we have some information about the word we want; For example we can often tell how many syllables it has, the beginning and ending letters, or what it rhymes with. We can also eliminate words that don’t sound right or are incorrect.
  • 12. These observations suggest that TOT involves a partial retrieval process in which bits of information can act as retrieval cues for the required information, helping to ‘home in’ on this information. Furthermore, the observation that specific bits or types of information assist in retrieval indicates information in LTM is stored in an organised way and in a variety of forms.
  • 13. The TOT phenomenon is significant because it illustrates several aspects of the retrieval process. First it shows that retrieving is not an all-or-nothing process. Second, information is stored in LTM but it is not accessible without retrieval cues. Third, TOT experiences indicate that information stored in LTM is organised and connected in relatively logical ways.
  • 14. Decay theory is based on an assumption that when something new is learned, a physical change or chemical trace of the experience which contains the stored information is formed in the brain. This is called memory trace and is believed to gradually fade or disintegrate as time passes unless it is reactivated by being used again.
  • 16. Trace decay theory explains memories that are stored in both short term and long term memory system. According to this theory, short term memory (STM) can only retain information for a limited amount of time, around 15 to 30 seconds unless it is rehearsed. If it is not rehearsed, the information will start to gradually fade away and decay. Donald Heb proposed that incoming information causes a series of neurons to create a neurological memory trace in the brain which would result in change in the morphological and/or chemical changes in the brain and would fade with time. Repeated firing causes a structural change in the synapses. Rehearsal of repeated firing maintains the memory in STM until a structural change is made.
  • 17. Therefore, forgetting happens as a result of automatic fading of the memory trace in brain. This theory states that the events between learning and recall have no effects on recall; the important factor that affects is the duration that the information has been retained. Hence, as longer time passes more of traces are subject to decay and as a result the information is forgotten. One major problem about this theory is that in real-life situation, the time between encoding a piece of information and recalling it, is going to be filled with all different kinds of events that might happen to the individual. Therefore, it is difficult to conclude that forgetting is a result of only the time duration.
  • 18. . Decay theory suggest that we forget something because the memory of it fades with time. This theory would suggest that if we do not attempt to recall an event, the greater the time since the event the more likely we would be to forget the event. Thus, this theory suggests that memories are not permanent. There are other theories of forgetting. Memory for an event may reflect interference. The interference theory of forgetting suggest that we would forget something because other information learned is interfering with our ability to recall it.
  • 19. One problem with the decay theory of forgetting is that we do not know whether the failure to recall something reflects that it is no longer in our memory, or that it reflects retrieval failure. Perhaps it is still there but we cannot retrieve the memory for some reason.
  • 20. 1) Shape of the forgetting curve is greatly influenced by the activities during the retention interval. 2) The logarithmic function does not hold for autobiographical memories. 3) Therefore, there is little evidence that decay is the primary cause of loss of information from long-term memory.
  • 21. Four different explanations: decay: minimal role in LTS forgetting consolidation: disruption occurs under special circumstances interference theory: explains some forgetting, but the mechanisms need work retrieval failure: richest, most complete explanation, but may be circular.