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1	
 ?
2	
 ?
What	
 ?patrons	
 ?have.	
 ?Big	
 ?eReaders,	
 ?Big	
 ?Magazines,	
 ?Big	
 ?Streaming	
 ?Media	
 ?Services	
 ?

3	
 ?
What	
 ?we	
 ?have	
 ?to	
 ?o?er	
 ?them.	
 ?Overdrive,	
 ?3M,	
 ?Axis360,	
 ?Freegal,	
 ?Zinio,	
 ?IndieFlix,	
 ?
Hoopla,	
 ?Freegal	
 ?Video	
 ?

4	
 ?
How	
 ?to	
 ?test	
 ?the	
 ?opJons.	
 ?
(1)? The	
 ?things	
 ?to	
 ?look	
 ?for	
 ?
(2)? The	
 ?quesJons	
 ?to	
 ?ask	
 ?

5	
 ?
Things	
 ?to	
 ?look	
 ?for	
 ?in	
 ?the	
 ?future	
 ?

6	
 ?
So	
 ?let¡¯s	
 ?just	
 ?dive	
 ?in.	
 ?GERONIMO!	
 ?

7	
 ?
Know	
 ?your	
 ?audience	
 ?

8	
 ?
eBooks	
 ?¨C	
 ?
	
 ?
Book	
 ?Industry	
 ?Study	
 ?Group	
 ?survey	
 ?released	
 ?in	
 ?April	
 ?
(1)? A	
 ?shi^	
 ?from	
 ?dedicated	
 ?eReaders	
 ?to	
 ?mulJ-?©\funcJon	
 ?tablets	
 ?
(2)? eReader	
 ?vs.	
 ?tablet	
 ?use	
 ?is	
 ?also	
 ?user	
 ?speci?c	
 ?(readers	
 ?of	
 ??cJon	
 ?tended	
 ?more	
 ?
towards	
 ?dedicated	
 ?eReaders	
 ?than	
 ?readers	
 ?of	
 ?technical	
 ?manuals	
 ?who	
 ?tended	
 ?more	
 ?
towards	
 ?tablets).	
 ?
hbp://www.bisg.org/news-?©\5-?©\827-?©\press-?©\release-?©\as-?©\e-?©\book-?©\market-?©\evolves-?©\
correlaJon-?©\between-?©\genre-?©\preference-?©\and-?©\device-?©\selecJon-?©\is-?©\revealed-?©\says-?©\new-?©\
bisg-?©\study.php	
 ?

9	
 ?
80%	
 ?of	
 ?Jme	
 ?on	
 ?mobile	
 ?devices	
 ?is	
 ?spent	
 ?on	
 ?apps	
 ?
Only	
 ?20%	
 ?is	
 ?spent	
 ?on	
 ?web	
 ?browsing	
 ?
	
 ?
hbp://blog.?urry.com/bid/95723/Flurry-?©\Five-?©\Year-?©\Report-?©\It-?©\s-?©\an-?©\App-?©\World-?©\The-?©\
Just-?©\Web-?©\Lives-?©\in-?©\It	
 ?

10	
 ?
The	
 ?IDC	
 ?(InternaJonal	
 ?Data	
 ?CorporaJon)	
 ?reported	
 ?that	
 ?in	
 ?the	
 ??rst	
 ?quarter	
 ?of	
 ?2013	
 ?
(1)? the	
 ?iPad	
 ?out-?©\sold	
 ?all	
 ?other	
 ?tables.	
 ?
(2)? But	
 ?there	
 ?were	
 ?more	
 ?tablets	
 ?with	
 ?Android	
 ?OS	
 ?sold	
 ?
(3)? Projects	
 ?that	
 ?tablets	
 ?will	
 ?outsell	
 ?PCs	
 ?in	
 ?the	
 ?4th	
 ?quarter	
 ?of	
 ?2013	
 ?
hbp://www.idc.com/getdoc.jsp?containerId=prUS24093213	
 ?
hbp://www.idc.com/getdoc.jsp?containerId=prUS24314413	
 ?

11	
 ?
Q2	
 ?2013	
 ?E	
 ?Ink	
 ?reported	
 ?their	
 ?quarterly	
 ?results	
 ?-?©\	
 ?sales	
 ?dropped	
 ?46%	
 ?compared	
 ?to	
 ?last	
 ?
year,	
 ?and	
 ?the	
 ?company's	
 ?net	
 ?loss	
 ?was	
 ?$33.6	
 ?million.	
 ?	
 ?
	
 ?
hbp://www.e-?©\ink-?©\info.com/e-?©\ink-?©\q2-?©\sales-?©\dropped-?©\46-?©\compared-?©\2012-?©\
expects-?©\10-?©\15-?©\million-?©\e-?©\readers-?©\2013	
 ?

12	
 ?
Chromecast,	
 ?roku,	
 ?and	
 ?Apple	
 ?TV	
 ?are	
 ?heaJng	
 ?up	
 ?in	
 ?a	
 ?marketplace	
 ?primed	
 ?for	
 ?online	
 ?tv	
 ?
	
 ?
Don¡¯t	
 ?forget	
 ?you	
 ?can	
 ?watch	
 ?tv	
 ?on	
 ?your	
 ?xbox	
 ?or	
 ?your	
 ?computer	
 ?	
 ?

13	
 ?
Oyster,	
 ?Audible	
 ?¨C	
 ?other	
 ?book	
 ?lending	
 ?commercial	
 ?systems	
 ?	
 ?

14	
 ?
Keeping	
 ?up	
 ?on	
 ?the	
 ?latest	
 ?trends	
 ?in	
 ?consumer	
 ?buying	
 ?is	
 ?important.	
 ?	
 ?
	
 ?
Watch	
 ?things	
 ?like	
 ?IDC	
 ?(InternaJonal	
 ?Data	
 ?CorporaJon)	
 ?for	
 ?data	
 ?on	
 ?sales.	
 ?
Watch	
 ?blogs	
 ?like	
 ?Mashable	
 ?and	
 ?Gizmodo	
 ?for	
 ?trends	
 ?
It¡¯s	
 ?not	
 ?just	
 ?about	
 ?knowing	
 ?what¡¯s	
 ?going	
 ?on	
 ?in	
 ?the	
 ?library	
 ?world,	
 ?its	
 ?knowing	
 ?what	
 ?
your	
 ?patrons	
 ?are	
 ?doing	
 ?in	
 ?the	
 ?actual	
 ?world	
 ?

15	
 ?
That¡¯s	
 ?all	
 ?I¡¯m	
 ?going	
 ?to	
 ?say	
 ?about	
 ?what	
 ?patrons	
 ?have	
 ?¨C	
 ?it	
 ?changes,	
 ?but	
 ?it¡¯s	
 ?your	
 ?job	
 ?to	
 ?
keep	
 ?up.	
 ?	
 ?
I	
 ?know	
 ?it	
 ?sounds	
 ?daunJng	
 ?¨C	
 ?but	
 ?it¡¯s	
 ?actually	
 ?a	
 ?lot	
 ?of	
 ?fun.	
 ?	
 ?
You¡¯re	
 ?overwhelmed	
 ?when	
 ?you	
 ?start	
 ?trying	
 ?to	
 ?keep	
 ?up,	
 ?but	
 ?once	
 ?you¡¯re	
 ?in	
 ?a	
 ?groove	
 ?
you¡¯ll	
 ?be	
 ?waiJng	
 ?for	
 ?the	
 ?next	
 ?apple	
 ?announcement	
 ?like	
 ?the	
 ?rest	
 ?of	
 ?the	
 ?geeks	
 ?

16	
 ?
What	
 ?we	
 ?have	
 ?to	
 ?o?er	
 ?them.	
 ?Overdrive,	
 ?3M,	
 ?Axis360,	
 ?Freegal,	
 ?Zinio,	
 ?IndieFlix,	
 ?
Hoopla,	
 ?Freegal	
 ?Video	
 ?
	
 ?

17	
 ?
3M	
 ?

18	
 ?
HosJng	
 ?fee	
 ?+	
 ?Cost	
 ?of	
 ?books	
 ?

19	
 ?
One	
 ?patron	
 ?per	
 ?item	
 ?

20	
 ?
Downloads	
 ?to	
 ?a	
 ?naJve	
 ?app	
 ?

21	
 ?
Downloadable	
 ?

22	
 ?
ILS	
 ?integraJon	
 ?¨C	
 ?Polaris,	
 ?InnovaJve,	
 ?Sirsi	
 ?

23	
 ?
Create	
 ?shelves	
 ?and	
 ?lists	
 ?of	
 ?Cloud	
 ?library	
 ?eBooks	
 ?

24	
 ?
Use	
 ?the	
 ?message	
 ?center	
 ?to	
 ?contact	
 ?patrons	
 ?

25	
 ?
26	
 ?
HosJng	
 ?fee	
 ?+	
 ?cost	
 ?of	
 ?books	
 ?

27	
 ?
One	
 ?patron	
 ?per	
 ?item	
 ?(so	
 ?far)-?©\	
 ?Random	
 ?House,	
 ?Harper	
 ?Colins,	
 ?Macmilla,	
 ?Hachebe,	
 ?
Penguin,	
 ?Simon	
 ?&	
 ?Schuster	
 ?(trial),	
 ?Abrahams,	
 ?ScholasJc	
 ?(ebook	
 ?exclusive)	
 ?

28	
 ?
ePub/PDF/Downloadable	
 ?(Blio	
 ?¨C	
 ?full	
 ?color)	
 ?Studio	
 ?soundtracks	
 ?

29	
 ?
AcousJk	
 ?¨C	
 ?downloadable	
 ?audiobooks	
 ?(playaway)	
 ?

30	
 ?
ILS	
 ?IntegraJon	
 ?¨C	
 ?Sirsi,	
 ?Polaris,	
 ?InnovaJve,	
 ?TLC	
 ?

31	
 ?
Fully	
 ?ADA	
 ?complaint	
 ?¨C	
 ?Endorsed	
 ?by	
 ?the	
 ?NaJonal	
 ?FederaJon	
 ?for	
 ?the	
 ?Blind	
 ?(Blio)	
 ?

32	
 ?
Reading	
 ?recommendaJons	
 ?

33	
 ?
34	
 ?
HosJng	
 ?Fee	
 ?+	
 ?Cost	
 ?of	
 ?Books	
 ?

35	
 ?
One	
 ?patron	
 ?per	
 ?item	
 ?(mostly)	
 ?

36	
 ?
eBooks:	
 ?ePub/Kindle/PDF	
 ?¨C	
 ?Downloadable	
 ?or	
 ?Streamable	
 ?

37	
 ?
Audiobooks	
 ?¨C	
 ?MP3	
 ?Audiobooks	
 ?(WMAs	
 ?¨C	
 ?phasing	
 ?out)	
 ?Downloadable	
 ?

38	
 ?
Music	
 ?¨C	
 ?WMA	
 ?-?©\	
 ?Downloadable	
 ?

39	
 ?
Video	
 ?¨C	
 ?WMV	
 ?-?©\	
 ?Downloadable	
 ?

40	
 ?
ILS	
 ?IntegraJon	
 ?is	
 ?coming	
 ?¨C	
 ?APIs	
 ?have	
 ?been	
 ?released	
 ?and	
 ?some	
 ?vendors	
 ?are	
 ?responding	
 ?

41	
 ?
Reader	
 ?RecommendaJons	
 ?and	
 ?RaJngs	
 ?

42	
 ?
Biggest	
 ?coup	
 ?¨C	
 ?you	
 ?can	
 ?have	
 ?your	
 ?Overdrive	
 ?eBooks	
 ?mingle	
 ?with	
 ?your	
 ?Kindle	
 ?eBooks	
 ?

43	
 ?
OneClickDigital	
 ?

44	
 ?
Plavorm	
 ?fee	
 ?+	
 ?Cost	
 ?of	
 ?books	
 ?

45	
 ?
mp3/wma	
 ?-?©\	
 ?downloadable	
 ?

46	
 ?
NEW	
 ?ebooks!	
 ?Epub	
 ?-?©\	
 ?ADE	
 ?

47	
 ?
Has	
 ?a	
 ?naJve	
 ?iOS	
 ?and	
 ?Android	
 ?app	
 ?

48	
 ?
Or	
 ?use	
 ?the	
 ?OneClickDigital	
 ?Media	
 ?Manage	
 ?(opJonal)	
 ?
	
 ?

49	
 ?
Also	
 ?Recorded	
 ?Books	
 ?

50	
 ?
HosJng	
 ?fee	
 ?+	
 ?cost	
 ?of	
 ?magazine	
 ?per	
 ?year	
 ?
-?©\	
 ?The	
 ?cost	
 ?of	
 ?each	
 ?magazine	
 ?per	
 ?year	
 ?is	
 ?likely	
 ?to	
 ?rise	
 ?dramaJcally	
 ?(if	
 ?it	
 ?hasn¡¯t	
 ?already	
 ?
since	
 ?April)	
 ?

51	
 ?
As	
 ?many	
 ?patrons	
 ?as	
 ?want	
 ?can	
 ?downoad	
 ?an	
 ?issue	
 ?at	
 ?the	
 ?same	
 ?Jme	
 ?

52	
 ?
Back	
 ?Issues	
 ?Now	
 ?Available	
 ?of	
 ?all	
 ?magazines	
 ?

53	
 ?
Items	
 ?have	
 ?to	
 ?be	
 ?checked	
 ?out	
 ?online,	
 ?but	
 ?can	
 ?be	
 ?downloaded	
 ?and	
 ?read	
 ?on	
 ?tablets	
 ?and	
 ?
kept	
 ?forever	
 ?

54	
 ?
Big	
 ??les	
 ?and	
 ?hard	
 ?to	
 ?download,	
 ?but	
 ?really	
 ?good	
 ?looking	
 ?

55	
 ?
App	
 ?is	
 ?available	
 ?on	
 ?a	
 ?variety	
 ?of	
 ?device	
 ?plavorms	
 ?including	
 ?Mac,	
 ?PC,	
 ?iOS,	
 ?Android,	
 ?
Windows	
 ?8	
 ?

56	
 ?
Indie?ix	
 ?¨C	
 ?Also	
 ?Recorded	
 ?Books	
 ?

57	
 ?
Flat	
 ?Fee	
 ?

58	
 ?
Independent	
 ??lms,	
 ?shorts,	
 ?and	
 ?documentaries	
 ?¨C	
 ?Best	
 ?non-?©\hollywood	
 ?movies	
 ?available	
 ?
(except	
 ?classics	
 ?include	
 ?hollywood	
 ?movies)	
 ?

59	
 ?
Streaming	
 ?(Not	
 ?downloadable)	
 ?

60	
 ?
Channel	
 ?on	
 ?Roku	
 ?and	
 ?app	
 ?on	
 ?xbox	
 ?	
 ?

61	
 ?
Midwest	
 ?Tapes	
 ?

62	
 ?
Pay	
 ?per	
 ?CirculaJon	
 ?(.99-?©\2.99)	
 ?

63	
 ?
Unlimited	
 ?users	
 ?per	
 ?Jtle	
 ?¨C	
 ?Libraries	
 ?set	
 ?limits	
 ?on	
 ?individual	
 ?patrons	
 ?¨C	
 ?downloadable	
 ?
(mobile	
 ?app)	
 ?or	
 ?streaming	
 ?(no	
 ?plavorm	
 ?fees)	
 ?

64	
 ?
NaJve	
 ?app	
 ?for	
 ?iOS	
 ?and	
 ?Android	
 ?(iOS	
 ?7)	
 ?

65	
 ?
Movies	
 ?

66	
 ?
TV	
 ?Shows	
 ?(episodic	
 ?content)	
 ?

67	
 ?
Music	
 ?(full	
 ?album)	
 ?simultaneous	
 ?release	
 ?Tuesday	
 ?¨C	
 ?shu?e	
 ?feature	
 ?available	
 ?

68	
 ?
Audiobooks	
 ?

69	
 ?
Cloud-?©\based	
 ?plavorm	
 ?so	
 ?you	
 ?can	
 ?start	
 ?on	
 ?one	
 ?device	
 ?and	
 ??nish	
 ?on	
 ?another	
 ?

70	
 ?
Library	
 ?Ideas!	
 ?

71	
 ?
Freegal	
 ?music	
 ?-?©\	
 ?Sony	
 ?

72	
 ?
Limited	
 ?downloads	
 ?per	
 ?patron	
 ?per	
 ?week	
 ?¨C	
 ?but	
 ?unlimited	
 ?downloads	
 ?of	
 ?a	
 ?parJcular	
 ?
song	
 ?or	
 ?a	
 ?streaming	
 ?service	
 ?with	
 ?a	
 ?certain	
 ?number	
 ?of	
 ?hours.	
 ?

73	
 ?
Flat	
 ?fee	
 ?(mostly)	
 ?

74	
 ?
MP3	
 ?

75	
 ?
76	
 ?
Limited	
 ?downloads	
 ?per	
 ?patron	
 ?per	
 ?week	
 ?¨C	
 ?unlimited	
 ?downloads	
 ?of	
 ?a	
 ?parJcular	
 ?book	
 ?

77	
 ?
Pay	
 ?per	
 ?download	
 ?(di?erent	
 ?prices	
 ?for	
 ?di?erent	
 ?books)	
 ?

78	
 ?
ePub	
 ?and	
 ?PDF	
 ?

79	
 ?
Freegal	
 ?Television	
 ?and	
 ?Movies	
 ?

80	
 ?
81	
 ?
Limited	
 ?downloads	
 ?per	
 ?patron	
 ?per	
 ?week	
 ?

82	
 ?
Unlimited	
 ?streams	
 ?of	
 ?each	
 ?Jtle	
 ?

83	
 ?
Flat	
 ?fee	
 ?

84	
 ?
eBooks	
 ?

85	
 ?
QuesJons	
 ?to	
 ?Ask	
 ?¨C	
 ?eBooks	
 ?
AuthenJcaJon	
 ?¨C	
 ?SIP2?	
 ?Pre?x?	
 ?

86	
 ?
87	
 ?
88	
 ?
Biggest	
 ?Issue:	
 ?Kindle	
 ?Books	
 ?	
 ?
People	
 ?don¡¯t	
 ?want	
 ?to	
 ?look	
 ?at	
 ?5	
 ?di?erent	
 ?apps	
 ?to	
 ??nd	
 ?their	
 ?books.	
 ?They	
 ?want	
 ?them	
 ?all	
 ?
in	
 ?one	
 ?place.	
 ?	
 ?

89	
 ?
eAudiobooks	
 ?

90	
 ?
QuesJons	
 ?to	
 ?Ask	
 ?-?©\	
 ?Eaudiobooks	
 ?

91	
 ?
92	
 ?
93	
 ?
Ease	
 ?of	
 ?Use	
 ?¨C	
 ?if	
 ?I	
 ?could	
 ?get	
 ?a	
 ?book	
 ?into	
 ?my	
 ?iTunes	
 ?library	
 ?without	
 ?15	
 ?steps,	
 ?that	
 ?
vendor	
 ?would	
 ?win.	
 ?

94	
 ?
Magazines	
 ?

95	
 ?
QuesJons	
 ?to	
 ?Ask	
 ?-?©\	
 ?Magazines	
 ?

96	
 ?
97	
 ?
EBSCO	
 ?launching	
 ?a	
 ?similar	
 ?product	
 ?next	
 ?year	
 ?
	
 ?

98	
 ?
Zinio	
 ?¨C	
 ?First	
 ?in	
 ?the	
 ?business,	
 ?partnered	
 ?with	
 ?a	
 ?great	
 ?vendor,	
 ?great	
 ?quality.	
 ?It	
 ?will	
 ?take	
 ?a	
 ?
lot	
 ?to	
 ?overcome	
 ?their	
 ?headstart	
 ?in	
 ?the	
 ?market	
 ?

99	
 ?
music	
 ?

100	
 ?
QuesJons	
 ?to	
 ?Ask	
 ?-?©\	
 ?Music	
 ?

101	
 ?
102	
 ?
EBSCO	
 ?launching	
 ?a	
 ?similar	
 ?product	
 ?next	
 ?year	
 ?
	
 ?

103	
 ?
Removing	
 ?limits,	
 ?but	
 ?gexng	
 ?to	
 ?keep	
 ?the	
 ?material	
 ?
	
 ?

104	
 ?
Video	
 ?

105	
 ?
QuesJons	
 ?to	
 ?Ask	
 ?-?©\	
 ?Video	
 ?

106	
 ?
107	
 ?
I	
 ?want	
 ?to	
 ?binge	
 ?¨C	
 ?and	
 ?I	
 ?can¡¯t	
 ?binge	
 ?if	
 ?I	
 ?can	
 ?only	
 ?watch	
 ?3	
 ?shows	
 ?in	
 ?a	
 ?week.	
 ?I	
 ?want	
 ?new	
 ?
licensing/purchasing	
 ?opJons	
 ?
	
 ?
Hoopla	
 ?got	
 ?a	
 ?big	
 ?get	
 ?with	
 ?NBC	
 ?Universal	
 ?
But	
 ?I	
 ?sJll	
 ?want	
 ?to	
 ?see	
 ?what	
 ?Overdrive	
 ?is	
 ?gexng.	
 ?It¡¯s	
 ?a	
 ?system	
 ?that	
 ?we	
 ?already	
 ?have	
 ?
that	
 ?already	
 ?had	
 ?access	
 ?to	
 ?movie	
 ?studios.	
 ?They¡¯re	
 ?set	
 ?up	
 ?for	
 ?mulJple	
 ?licensing/pricing	
 ?
opJons.	
 ?I	
 ?want	
 ?to	
 ?see	
 ?it	
 ?before	
 ?I	
 ?make	
 ?any	
 ?decisions	
 ?

108	
 ?
I	
 ?know	
 ?a	
 ?guy,	
 ?so	
 ?I	
 ?got	
 ?us	
 ?some	
 ?screenshots	
 ?of	
 ?Overdrive¡¯s	
 ?upcoming	
 ?player	
 ?

109	
 ?
These	
 ?are	
 ?from	
 ?the	
 ?desktop	
 ?player	
 ?¨C	
 ?they	
 ?are	
 ?working	
 ?on	
 ?adding	
 ?video	
 ?compaJbility	
 ?
to	
 ?the	
 ?app.	
 ?	
 ?

110	
 ?
Content	
 ?is	
 ?king.	
 ?Our	
 ?patrons	
 ?are	
 ?already	
 ?using	
 ?Nevlix	
 ?&	
 ?Hulu	
 ?Plus	
 ?to	
 ??ll	
 ?their	
 ?movie/tv	
 ?
needs	
 ?so	
 ?we¡¯ll	
 ?have	
 ?to	
 ?do	
 ?A	
 ?LOT	
 ?to	
 ?make	
 ?them	
 ?switch	
 ?to	
 ?using	
 ?the	
 ?Library	
 ?as	
 ?their	
 ??rst	
 ?
source	
 ?for	
 ?movies.	
 ?	
 ?

111	
 ?
112	
 ?
113	
 ?
114	
 ?
Ad

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