Het merk ik

Mar 2, 2012Download as KEY, PDF1 like710 views

Door een duidelijk zichtbaar online profel te combineren met het delen van informatie bouw je bij de juiste doelgroep autoriteit op.

Het merk Ik

Personal branding voor
professionals.

Het merk Jij

Door een duidelijk
zichtbaar proﬁel te
combineren met
relevante informatie
bouw je bij de juiste

Waarom wil je
zichtbaar zijn?
Toen: de organisatie
bepaalde jouw
zichtbaarheid
Nu: door inzet social
media kan iedereen zelf

Waarom?

Je zichtbaarheid laadt
het merk jij!

Resultaat
Het merk jij kun je
grotendeels zelf
bepalen
Je autoriteit wordt
door de buitenwereld
bepaald

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Facebook is met 800 miljoen profielen het grootste sociale platform ter wereld. De grote merken zoals Starbucks, Heineken, Nike e.d. hebben hun weg al gevonden naar hun fans. In deze workshop wordt vanuit een strategie een persoonlijke fanpage gemaakt. Deze fanpage kan voorzien worden van eigen content en gekoppeld worden met andere sociale platformen en websites. Deze workshop bestaat uit 2 delen: In het eerste deel zal gekeken worden naar inspirerende voorbeelden en de kansen voor een goede presentatie op Facebook. In het tweede deel wordt de fanpage opgebouwd met afbeeldingen, video, sociale media stromen, omschrijving en andere interactieve content.

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How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow

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Het merk ik

1. Het merk Ik Personal branding voor professionals.

2. Het merk Jij Door een duidelijk zichtbaar proﬁel te combineren met relevante informatie bouw je bij de juiste

3. Waarom wil je zichtbaar zijn? Toen: de organisatie bepaalde jouw zichtbaarheid Nu: door inzet social media kan iedereen zelf

4. Waarom? Je zichtbaarheid laadt het merk jij!

5. Resultaat Het merk jij kun je grotendeels zelf bepalen Je autoriteit wordt door de buitenwereld bepaald

6. k$ er tw Ne r$ aa htb Autoriteit$worden$ Zi c Klant$ $ i jn $z eit rit to Au k$ er t$m $ He jij

7. Klant$ Wijsheid$ $ i jn $z Zi c Kennis$ eit htb rit to aa Informa<e$ Au r$ Data$ He jij k$ er t$m $ Autoriteit$worden$ tw er Ne k$

8. Vertrouwens Wijsheid$ persoon$ Kennis$ Expert$ Informa+e$ Junior$ Data$ Google$ Vorm$ Waardering$

9. et! ! t!h fo ☺!☺!☺! !a an ! ?!! nis erk! ☺!☺! i e e ek tw !m n !i n ij! t ☺! > !be je!ne J ee n!va ! n d!e k!in! ☺!☺! G le u ho mer de In e! ☺! j it! !Au tor ite u w! ☺! Jo uw o r!jo d! do rhei t! ek baa ntd cht O zi n t! kla ☺ Je! ! h te! ! t !en ! ric e! i en an aar !ge a3 gez elev b w ou form J n ordt! ls!r rouw A et i W b

10. Inhoud workshop

Editor's Notes

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Het merk ik

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