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How To Create & Sustain A
Profitable Nano Continuity
Program
Jim Kukral, CEO, JFK Services, LLC
Nano Continuity

This Is NOT Easy Money
 Lower price point doesnt mean less work.
 Value must remain at a high level.
 Dont skimp because youre not charging as much.
Nano Continuity

Whats The Point Then?
 Creating a buying list.
 Separating buyers from lurkers.
 Building a relationship.
Nano Continuity

So Its A Sales Funnel?
 Yes, youre going to upsell them later on.
 What type of other products do you have in mind?
 Have you created a product plan?
 One low cost, one mid-cost, one high-cost.
 Upsells and downsells.
Nano Continuity

How To Run The Nano Program?
 Should be a self-serve, automated as much as possible.
 Set expectations ahead of time.
 Should know exactly what they are getting. Be clear.
 Keep the list warm.
 Pre-sell future products (ready for a launch).
 Use them to design future products.
Nano Continuity

How To Run The Nano Program?
 Group calls.
 Forums.
 Weekly/monthly email newsletters or Webinars or podcasts.
 Early access to new products.
 Discounts.
Nano Continuity

How To Run The Nano Program?
 Membergate, Wishlist Member, Amember.
 Aweber or Mailchimp.
 1ShoppingCart.com.
 Authorize.net & Powerpay.biz.
Nano Continuity

Whos Doing It Well?
 RestaurantOwner.com $99 one time and $12.99/month
 BMyers.com (Bill Myers) $9.95/month
Nano Continuity

Run The Numbers...
 RestaurantOwner.com $99 one time and $12.99/month
1000 members a year = $99x1000=$99k/year +
12x$12.99/month=$155.88/year x 1000 = $155,880/year

 BMyers.com (Bill Myers) $9.95/month
1000 members = $119,400/year
5000 members = $597,000/year

Doesnt include upsells
More Resources...
JimKukral.com/Resources

ConnectwithJim.com

OnlineVideoToolkit.com

TheBizWebCoach.com
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How To Profit with Nano Continuity

  • 1. How To Create & Sustain A Profitable Nano Continuity Program Jim Kukral, CEO, JFK Services, LLC
  • 2. Nano Continuity This Is NOT Easy Money Lower price point doesnt mean less work. Value must remain at a high level. Dont skimp because youre not charging as much.
  • 3. Nano Continuity Whats The Point Then? Creating a buying list. Separating buyers from lurkers. Building a relationship.
  • 4. Nano Continuity So Its A Sales Funnel? Yes, youre going to upsell them later on. What type of other products do you have in mind? Have you created a product plan? One low cost, one mid-cost, one high-cost. Upsells and downsells.
  • 5. Nano Continuity How To Run The Nano Program? Should be a self-serve, automated as much as possible. Set expectations ahead of time. Should know exactly what they are getting. Be clear. Keep the list warm. Pre-sell future products (ready for a launch). Use them to design future products.
  • 6. Nano Continuity How To Run The Nano Program? Group calls. Forums. Weekly/monthly email newsletters or Webinars or podcasts. Early access to new products. Discounts.
  • 7. Nano Continuity How To Run The Nano Program? Membergate, Wishlist Member, Amember. Aweber or Mailchimp. 1ShoppingCart.com. Authorize.net & Powerpay.biz.
  • 8. Nano Continuity Whos Doing It Well? RestaurantOwner.com $99 one time and $12.99/month BMyers.com (Bill Myers) $9.95/month
  • 9. Nano Continuity Run The Numbers... RestaurantOwner.com $99 one time and $12.99/month 1000 members a year = $99x1000=$99k/year + 12x$12.99/month=$155.88/year x 1000 = $155,880/year BMyers.com (Bill Myers) $9.95/month 1000 members = $119,400/year 5000 members = $597,000/year Doesnt include upsells

Editor's Notes