InMobi Network Research Q3 2014 : LATAM
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The document provides statistics on mobile ad impressions in Central and South America in Q3 2014. It shows that 81% of ad impressions on the InMobi network in the region were from mobile apps, not mobile websites. It also reveals that the top three countries by region were Brazil at 41.2%, Argentina at 10.2%, and Colombia at 11.5%. The most common device was the Apple iPhone, capturing 13.7% of impressions.
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InMobi Network Research Q3 2014 : LATAM
- 1. @InMobiwww.inmobi.com/insights / 19% Ad impressions on InMobi network in Central and South America on are mobile websites. 81% Ad impressions on InMobi network in Central and South America on are mobile apps. Apple iPhone Motorola XT1033 Samsung GT-I8190L Apple iPad Motorola XT1032 Handset Share Of Impressions Manufacturers Share Of Impressions 83.9% 13.7% Tablets and Connected Devices Smartphones Mobile App Mobile Web 44% 15% 11% 9% 3% 3% 3% 12% +2.7 +3.6 Others 77.0% 15.1% 3.3% iOS RIM OSAndroid +17.0 -0.2 2.4% Feature Phones 6.3 10.6% 3.3% 3.3% Top Countries by Region Device Share Of Impressions +4.8 -0.2 +3.5 +2.0 -1.9 -12.5 +1.2 +8.2 CENTRAL AND SOUTH AMERICA MARKET OVERVIEW 41.2% BRAZIL 10.2% ARGENTINA 11.5% COLOMBIA FASTEST GROWTH #1 -1.9 OS Share Of ImpressionsOS Share Of Impressions 3.4% 2.5% OS Share Of Impressions Q3 2014 + - Percentage point change since Q2 2014 Q3 2014 Since Q2 2014 Since Q2 2014 Q3 2014 Q2 2014 + - Percentage point change since Q2 2014 Q3 2014